Data Integration for Apparel and Luxury Goods

Unify e-commerce, POS, inventory, and customer data across channels. Enable instant omnichannel analytics and personalization.

Industry-Specific Outcomes

Unified inventory visibility across stores and online channels

Customer 360 profiles for personalized shopping experiences

Supply chain transparency and sustainability reporting

Returns analytics and reverse logistics optimization

Current social commerce performance tracking

Popular Connector Workflows

Source System
Destination
Use Case
Shopify
Snowflake
Omnichannel sales and inventory analytics
Instagram
BigQuery
Social commerce engagement and conversion tracking
Klaviyo
Snowflake
Customer lifecycle and email campaign analytics
Amazon Seller Partner
BigQuery
Marketplace sales and fulfillment reporting
Facebook Marketing
Snowflake
Digital advertising and brand campaign performance

Omnichannel Retail Data Architecture

Centralize data from e-commerce platforms, POS systems, marketplaces, and marketing tools into your cloud data warehouse.

What's different from Stitch Data or Informatica is the way that we can configure Airbyte connections and Airbyte entities through code. That's a huge plus to us as data engineers, because we are used to checking code and being able to manage changes from Github. With Airbyte, we were able to pull down all the historical payment information from Shopify and Stripe within one week.
Amy Zhao
,
Senior Manager, Data Engineering
,
Peloton

Compliance Considerations

  • GDPR consent management and data subject rights

  • PCI-DSS payment data security with tokenization

  • CCPA/CPRA consumer privacy controls

  • EU CSRD sustainability and traceability reporting

Recommended Connectors

See all connectors

Shopify

for e-commerce sales and product data

Klaviyo

for email marketing and customer engagement

Facebook Marketing

for social media advertising campaigns

Stripe

for online payment processing

Snowflake destination

data warehouse for analytics

BigQuery

cloud analytics and reporting

Related Resources

Customer Segmentation Analytics Stack with Shopify, Airbyte, dbt, Dagster and BigQuery

E-commerce Analytics with Airbyte, dbt, Dagster and BigQuery

E-commerce Data Integration

Customer Data Integration

Transform Luxury Retail Data

Move faster with secure, compliant, and open-source data integration.