Data Integration for Internet Software & Services

Purpose-built data integration for SaaS platforms. Consolidate user behavior, revenue metrics, and product analytics with pre-built connectors and automated pipeline management.

Industry-Specific Outcomes

Product analytics for feature adoption and user engagement

Customer health scoring pipelines for churn prediction models

Usage-based billing aggregation from multi-tenant event streams

Cross-platform user behavior tracking for personalization engines

Revenue analytics dashboards consolidating payment and subscription data

Popular Connector Workflows

Source System
Destination
Use Case
Segment
Snowflake
Centralized customer data platform for cross-product analytics
Stripe
BigQuery
Usage-based billing and revenue recognition reporting pipelines
Mixpanel
PostgreSQL
Product engagement metrics for operational dashboards and alerts
Zendesk
Snowflake
Customer support analytics integrated with product usage data
GitHub
BigQuery
Developer productivity metrics and engineering KPI dashboards

Modern SaaS Data Stack Architecture

Event streams from product analytics, payment systems, and customer platforms flow through Airbyte to cloud warehouses for unified analytics.

Cart considered acquiring another company to solve our foundational ELT needs and bootstrap our data products line. After due diligence, we decided it wasn't part of our core value proposition. It was better to partner with Airbyte, rather than take on this burden ourselves. Ever since, we've been able to focus on transformative innovation in the retail data space, rather than ELT.
Chase Zieman
,
Chief Data Officer & Co-founder
,
Cart.com

Compliance Considerations

  • GDPR compliance with AES-256 encryption and audit trails

  • SOC 2 Type II controls for data pipeline security

  • ISO 27001 security management for multi-tenant architectures

  • CCPA data protection with right-to-erasure capabilities

Recommended Connectors

See all connectors

Stripe

payment processing and subscription revenue tracking

Segment

customer data platform for user event tracking

Amplitude

product analytics and user behavior insights

Salesforce

CRM data and customer relationship management

Snowflake destination

centralized data warehouse for analytics

BigQuery

cloud analytics and reporting platform

Related Resources

Data Tools for Software Products

Extract Insights from Google Analytics 4 using PyAirbyte

How to Sync Stripe to BigQuery

SaaS Data Integration

Scale Your SaaS Data Pipelines

Move faster with secure, compliant, and open-source data integration.