Data Integration for Internet Marketplace Platforms

Integrate payment processors, seller inventory, customer data, and fraud detection systems across your multi-sided marketplace platform with event-driven pipelines.

Industry-Specific Outcomes

Fraud detection across buyers, sellers, and payment transactions

Multi-channel inventory synchronization for marketplace sellers

Unified seller performance analytics and revenue dashboards

Customer 360 views aggregating multi-seller transaction history

Dynamic pricing optimization with continuously updated competitor data feeds

Popular Connector Workflows

Source System
Destination
Use Case
Stripe
Snowflake
Multi-party payment reconciliation and seller settlement analytics
Amazon Seller Partner
BigQuery
Seller performance tracking and inventory optimization dashboards
Shopify
PostgreSQL
Order processing and seller storefront synchronization
Postgres
ClickHouse
Sub-second fraud detection with event-driven transaction pattern analysis
MySQL
Databricks
Customer 360 analytics across multi-seller purchase journeys

Marketplace Data Integration Architecture

Event-driven pipelines connecting payment processors, seller systems, inventory data, and customer touchpoints to analytics and operational systems.

Cart considered acquiring another company to solve our foundational ELT needs and bootstrap our data products line. After due diligence, we decided it wasn't part of our core value proposition. It was better to partner with Airbyte, rather than take on this burden ourselves. Ever since, we've been able to focus on transformative innovation in the retail data space, rather than ELT.
Chase Zieman
,
Chief Data Officer & Co-founder
,
Cart.com

Compliance Considerations

  • PCI-DSS payment card data security and tokenization

  • GDPR data protection for EU marketplace users

  • CCPA privacy compliance for California consumers

  • FTC INFORM Act high-volume seller verification

Recommended Connectors

See all connectors

Stripe

payment processing and transaction tracking

Salesforce

buyer and seller relationship management

Google Analytics

marketplace traffic and conversion analytics

Zendesk Support

customer support tickets and inquiries

Snowflake destination

central data warehouse for analytics

BigQuery

scalable analytics and reporting

Related Resources

Building an E-commerce Data Pipeline: A Hands-on Guide to Using Airbyte, dbt, Dagster and BigQuery

How to Sync Amazon Seller Partner to BigQuery

How to Sync Stripe to BigQuery

Real-time Data Processing

Unify Your Marketplace Data

Move faster with secure, compliant, and open-source data integration.