Data Integration for Streaming Media Platforms

Unify viewer analytics, content metadata, and engagement data across platforms. Power recommendations and personalization with seamless data pipelines.

Industry-Specific Outcomes

Content recommendation engines with behavioral analytics

Multi-platform viewer engagement and streaming quality monitoring

Ad targeting and campaign attribution across channels

Content metadata management for discovery and search

Quality of Experience (QoE) analytics and CDN optimization

Popular Connector Workflows

Source System
Destination
Use Case
YouTube Analytics
BigQuery
Video performance tracking and audience insights
TikTok Marketing
Snowflake
Social video campaign analytics and ROI
Postgres
BigQuery
User events for personalized recommendations
S3
Snowflake
CDN log analysis for streaming quality
MySQL
BigQuery
Content catalog and metadata enrichment pipelines

Streaming Media Data Pipeline Architecture

Centralize viewer data, content metadata, and engagement events from multiple platforms into unified analytics layers for insights.

Cart considered acquiring another company to solve our foundational ELT needs and bootstrap our data products line. After due diligence, we decided it wasn't part of our core value proposition. It was better to partner with Airbyte, rather than take on this burden ourselves. Ever since, we've been able to focus on transformative innovation in the retail data space, rather than ELT.
Chase Zieman
,
Chief Data Officer & Co-founder
,
Cart.com

Compliance Considerations

  • GDPR compliance with encryption and consent management

  • COPPA protection for children's content and data

  • CVAA accessibility standards for video content

  • CCPA data privacy controls and user rights

Recommended Connectors

See all connectors

YouTube Analytics

video performance metrics and audience engagement data

Mux

video streaming analytics and quality of service data

Amplitude

user behavior and engagement analytics for media platforms

Buzzsprout

podcast hosting and distribution analytics

Snowflake destination

centralized data warehouse for media analytics

BigQuery

analytics data warehouse for reporting and insights

Related Resources

How to sync YouTube Analytics to BigQuery

Keeping Your Recommendation Engine Fresh

Real-Time Data Processing

Streaming ETL

Scale Your Streaming Data Platform

Move faster with secure, compliant, and open-source data integration.