Data Integration for Retail Apparel and Fashion
Unify POS, e-commerce, inventory, and supply chain data to reduce stockouts, optimize fulfillment, and power personalized experiences across channels.
Industry-Specific Outcomes
Inventory visibility across stores and e-commerce
Customer 360 profiles for personalized recommendations
BOPIS and ship-from-store order routing
Returns processing and restocking automation
Demand forecasting with POS and social data
Popular Connector Workflows
Retail Data Pipeline Architecture
From POS, e-commerce, and inventory systems through Airbyte to analytics and personalization engines.

A lot of our legacy infrastructure was handled externally, and we are looking to build it internally to reduce the reliance on our external agency and improve management of the pipelines. For example, our current Airbyte setup has a single destination, PostgreSQL, with Freshdesk, Google Sheets, and SFTP successfully syncing data in. We first tried Airbyte with the publicly available Exchange Rate API, following the tutorial. Afterward, we used the CDK to build an SFTP connection to our Postgres database. It was very straightforward.

Compliance Considerations
PCI-DSS v3.2 for payment card data security
GDPR compliance for EU customer data privacy
CCPA compliance for California consumer rights
AES-256 encryption for data in transit and at rest
Recommended Connectors
See all connectorsShopify
for sales, inventory, and customer data from online store
Klaviyo
for email marketing campaigns and customer engagement analytics
Google Ads
for advertising campaign performance and customer acquisition costs
Facebook Marketing
for social media advertising metrics and audience insights
Snowflake destination
data warehouse for centralized retail analytics and reporting
BigQuery
data warehouse for analytics and business intelligence
Related Resources
Shopping Cart Analytics Stack with Shopify, Airbyte, dbt, Dagster and BigQuery
Building an E-commerce Data Pipeline: A Hands-on Guide to Using Airbyte, dbt, Dagster and BigQuery
RAG-based Recommendation System on Shopify using PyAirbyte, LangChain and Pinecone
How to sync Shopify to BigQuery

Unify Your Fashion Retail Data
Move faster with secure, compliant, and open-source data integration.