Data Integration for Advertising

Unify advertising data across 40+ platforms with up-to-date pipelines. Consolidate Google Ads, Facebook, DSPs, and CDPs while maintaining GDPR and CCPA compliance.

Industry-Specific Outcomes

Cross-channel attribution across Google Ads, Facebook, and TikTok campaigns

Live campaign performance dashboards for bid optimization

Unified customer profiles from CRM and advertising platforms

Automated GDPR and CCPA consent signal processing

Retail media network ROI tracking with closed-loop measurement

Popular Connector Workflows

Source System
Destination
Use Case
Google Ads
BigQuery
Campaign performance analytics and ROAS measurement
Facebook Marketing
Snowflake
Cross-channel attribution modeling and audience insights
Amazon Ads
BigQuery
Retail media ROI tracking and product performance
LinkedIn Ads
BigQuery
B2B lead generation analytics and conversion tracking
TikTok Marketing
Snowflake
Social media conversion tracking and engagement metrics

Advertising Data Integration Architecture

Unified pipelines from ad platforms and DSPs through Airbyte to cloud warehouses, enabling continuous analytics and activation.

Cart considered acquiring another company to solve our foundational ELT needs and bootstrap our data products line. After due diligence, we decided it wasn't part of our core value proposition. It was better to partner with Airbyte, rather than take on this burden ourselves. Ever since, we've been able to focus on transformative innovation in the retail data space, rather than ELT.
Chase Zieman
,
Chief Data Officer & Co-founder
,
Cart.com

Compliance Considerations

  • GDPR Article 25 data protection by design and default

  • CCPA/CPRA opt-out signal processing with GPC support

  • IAB TCF 2.2 consent string validation and propagation

  • SOC 2 Type II controls for advertising data security

Recommended Connectors

See all connectors

Google Ads

Search and display advertising campaigns, performance metrics

Facebook Marketing

Social media advertising data, campaign analytics

LinkedIn Ads

B2B advertising campaigns and audience insights

Google Analytics

Website traffic and conversion tracking for ad campaigns

Snowflake destination

Data warehouse for centralizing advertising data and analytics

BigQuery

Data warehouse for ad performance analysis and reporting

Related Resources

Google Ads to BigQuery

Facebook Marketing to Snowflake Data Cloud

Protecting Your First Party Data

First Party Data Strategy Key

Unify Your Advertising Data

Move faster with secure, compliant, and open-source data integration.