Connectors

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Klaviyo

Data replication

Sync Klaviyo data anywhere.

Klavivo is a communications platform aimed at helping businesses grow through email and marketing automation. Klavivo does the granular work, from personalized newsletters and thank you’s to automated emails reminding visitors of abandoned carts and order follow-ups—so businesses don’t have to spend time on the little details. An inexpensive solution for businesses to customize email marketings campaigns, it integrates with a customer’s data sources at scale and allows brands to measure their results.

  • Certified
  • Generally available
  • 14 streams
  • 7 entities
Sync Klaviyo dataRead the docs
Klaviyo

One connector

Everything Klaviyo can do in Airbyte

  • Sync to your warehouse

    Land 14 Klaviyo tables in 50+ destinations on a schedule you control.

  • Context store search

    Query synced Klaviyo data with filters, sorting and semantic search, without spending Klaviyo API rate limits.

  • Incremental syncs

    Pull only the records that changed since the last run instead of reloading everything.

  • One authorization

    Authenticate Klaviyo once. The same connection powers scheduled syncs and runtime actions.

Specifications

What to know before you sync Klaviyo

  • Support levelCertified
  • Available onCloud, Self-Managed Enterprise
  • Connector version3.0.1
  • Release stageGenerally available

Sync capabilities

  • Full Refresh SyncSupported
  • Incremental SyncSupported
  • Destinations50+ Airbyte connectors

Set up in 10 steps

  1. First, navigate to the Klaviyo source connector page on Airbyte.com.
  2. Click on the "Add Source" button to begin the process of adding your Klaviyo credentials.
  3. Enter a name for your Klaviyo source connector and click on the "Next" button.
  4. You will be prompted to enter your Klaviyo API key. To obtain your API key, log in to your Klaviyo account and navigate to the "API Keys" section under "Account Settings."
  5. Click on the "Create API Key" button and copy the generated key.
  6. Paste the API key into the Airbyte Klaviyo source connector page and click on the "Test" button to ensure that the connection is successful.
  7. Once the connection is successful, click on the "Next" button to proceed to the next step.
  8. Select the data you want to replicate from Klaviyo and click on the "Next" button.
  9. Choose the destination where you want to replicate your Klaviyo data and click on the "Create Connection" button.
  10. Your Klaviyo source connector is now set up and ready to replicate data to your chosen destination.

14 streams

Every table you can sync from Klaviyo

  • Campaigns

  • Campaigns Detailed

  • Campaign Values Reports

  • Email Templates

  • Events

  • Events Detailed

  • Flows

  • Flow Series Reports

  • GlobalExclusions

  • Lists

  • Lists Detailed

  • Metrics

  • Profiles

  • Segments

4 actions

Supported Klaviyo actions

  • List

    Read live records straight from the Klaviyo API.

  • Get

    Fetch a single record by ID.

  • Context Store Search

    Query synced data with filters and sorting, with no API rate limits.

  • Semantic Search

    Natural-language search across synced Klaviyo records.

Full parameter-level details live in the Klaviyo entity reference.

Authentication

Authenticate Klaviyo once

  • Api Key

    Klaviyo API Key. See our docs if you need help finding this key.

Use cases

What teams build with Klaviyo

List all profiles in my Klaviyo account

Show me details for a recent profile

Show me all email lists

Show me details for a recent email list

What campaigns have been created?

Show me details for a recent campaign

Show me all email campaigns

List all events for tracking customer actions

Show me all metrics (event types)

Show me details for a recent metric

What automated flows are configured?

Show me details for a recent flow

List all email templates

Show me details for a recent email template

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Common questions

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No. One Klaviyo authorization powers both the scheduled syncs that land data in your destination and the entity actions your agents call at runtime.

No. Entity actions read and write through the Klaviyo API as they are called, so they work immediately. Context store search is the exception: it queries data Airbyte has already synced, which is what lets it filter and sort without spending API rate limits.

ETL, an acronym for Extract, Transform, Load, is a vital data integration process. It involves extracting data from diverse sources, transforming it into a usable format, and loading it into a database, data warehouse or data lake. This process enables meaningful data analysis, enhancing business intelligence.

Klaviyo's API provides access to a wide range of data related to email marketing and e-commerce. The following are the categories of data that can be accessed through Klaviyo's API:

1. Profiles: This includes information about individual subscribers, such as their email address, name, location, and other demographic data.

2. Lists: This includes information about the different email lists that are managed within Klaviyo, such as the number of subscribers, the date they were added, and their engagement metrics.

3. Campaigns: This includes information about the different email campaigns that have been sent, such as the subject line, the content, and the performance metrics.

4. Metrics: This includes data related to the performance of email campaigns, such as open rates, click-through rates, and conversion rates.

5. Events: This includes data related to specific actions taken by subscribers, such as making a purchase, abandoning a cart, or signing up for a newsletter.

6. Products: This includes information about the products that are sold through an e-commerce store, such as their name, price, and availability.

7. Orders: This includes information about the orders that have been placed by customers, such as the order number, the date, and the total amount.

1. First, navigate to the Klaviyo source connector page on Airbyte.com.

2. Click on the "Add Source" button to begin the process of adding your Klaviyo credentials.

3. Enter a name for your Klaviyo source connector and click on the "Next" button.

4. You will be prompted to enter your Klaviyo API key. To obtain your API key, log in to your Klaviyo account and navigate to the "API Keys" section under "Account Settings."

5. Click on the "Create API Key" button and copy the generated key.

6. Paste the API key into the Airbyte Klaviyo source connector page and click on the "Test" button to ensure that the connection is successful.

7. Once the connection is successful, click on the "Next" button to proceed to the next step.

8. Select the data you want to replicate from Klaviyo and click on the "Next" button.

9. Choose the destination where you want to replicate your Klaviyo data and click on the "Create Connection" button.

10. Your Klaviyo source connector is now set up and ready to replicate data to your chosen destination.

The most prominent ETL tools to transfer data to include: Airbyte, Fivetran, StitchData, Matillion, Talend Data Integration. These tools help in extracting data from various sources (APIs, databases, and more), transforming it efficiently, and loading it into and other databases, data warehouses and data lakes, enhancing data management capabilities.

ELT, standing for Extract, Load, Transform, is a modern take on the traditional ETL data integration process. In ELT, data is first extracted from various sources, loaded directly into a data warehouse, and then transformed. This approach enhances data processing speed, analytical flexibility and autonomy.

ETL and ELT are critical data integration strategies with key differences. ETL (Extract, Transform, Load) transforms data before loading, ideal for structured data. In contrast, ELT (Extract, Load, Transform) loads data before transformation, perfect for processing large, diverse data sets in modern data warehouses. ELT is becoming the new standard as it offers a lot more flexibility and autonomy to data analysts.

Start moving Klaviyo data today

Free for 14 days on Airbyte Cloud. One connection powers your scheduled syncs and your live Klaviyo actions.

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