Warehouses and Lakes
Marketing Analytics

How to load data from Mailjet Mail to Snowflake destination

Learn how to use Airbyte to synchronize your Mailjet Mail data into Snowflake destination within minutes.

TL;DR

This can be done by building a data pipeline manually, usually a Python script (you can leverage a tool as Apache Airflow for this). This process can take more than a full week of development. Or it can be done in minutes on Airbyte in three easy steps:

  1. set up Mailjet Mail as a source connector (using Auth, or usually an API key)
  2. set up Snowflake destination as a destination connector
  3. define which data you want to transfer and how frequently

You can choose to self-host the pipeline using Airbyte Open Source or have it managed for you with Airbyte Cloud.

This tutorial’s purpose is to show you how.

What is Mailjet Mail

Mailjet Mail is an email marketing platform that allows businesses to create, send, and track email campaigns. It offers a user-friendly interface with drag-and-drop tools for designing emails, as well as advanced features such as segmentation, automation, and A/B testing. Mailjet Mail also provides real-time analytics to track the performance of email campaigns, including open rates, click-through rates, and conversion rates. With its robust API, Mailjet Mail can integrate with other marketing tools and platforms, making it a versatile solution for businesses of all sizes. Overall, Mailjet Mail helps businesses to engage with their customers and drive conversions through effective email marketing.

What is Snowflake destination

A cloud data platform, Snowflake Data Cloud provides a warehouse-as-a-service built specifically for the cloud. The Snowflake platform is designed to empower many types of data workloads, and offers secure, immediate, governed access to a comprehensive network of data. Snowflake’s innovative technology goes above the capabilities of the ordinary database, supplying users all the functionality of database storage, query processing, and cloud services in one package.

Integrate Mailjet Mail with Snowflake destination in minutes

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Prerequisites

  1. A Mailjet Mail account to transfer your customer data automatically from.
  2. A Snowflake destination account.
  3. An active Airbyte Cloud account, or you can also choose to use Airbyte Open Source locally. You can follow the instructions to set up Airbyte on your system using docker-compose.

Airbyte is an open-source data integration platform that consolidates and streamlines the process of extracting and loading data from multiple data sources to data warehouses. It offers pre-built connectors, including Mailjet Mail and Snowflake destination, for seamless data migration.

When using Airbyte to move data from Mailjet Mail to Snowflake destination, it extracts data from Mailjet Mail using the source connector, converts it into a format Snowflake destination can ingest using the provided schema, and then loads it into Snowflake destination via the destination connector. This allows businesses to leverage their Mailjet Mail data for advanced analytics and insights within Snowflake destination, simplifying the ETL process and saving significant time and resources.

Step 1: Set up Mailjet Mail as a source connector

1. Go to the Airbyte website and sign up for an account.
2. Once you have logged in, click on the ""Sources"" tab on the left-hand side of the screen.
3. Scroll down until you find the Mailjet Mail source connector and click on it.
4. Click on the ""Create new connection"" button.
5. Enter your Mailjet API key and secret key in the appropriate fields.
6. Click on the ""Test connection"" button to ensure that the connection is working properly.
7. If the test is successful, click on the ""Save & Sync"" button to save the connection and start syncing your Mailjet data.
8. You can then configure the sync settings to specify which data you want to sync and how often you want it to sync.
9. Once you have configured the sync settings, click on the ""Save & Sync"" button again to start the sync process.
10. You can monitor the progress of the sync in the ""Connections"" tab on the left-hand side of the screen.

Step 2: Set up Snowflake destination as a destination connector

1. First, navigate to the Airbyte website and log in to your account.

2. Once you are logged in, click on the "Destinations" tab on the left-hand side of the screen.

3. Scroll down until you find the Snowflake Data Cloud destination connector and click on it.

4. You will be prompted to enter your Snowflake account information, including your account name, username, and password.

5. After entering your account information, click on the "Test" button to ensure that the connection is successful.

6. If the test is successful, click on the "Save" button to save your Snowflake Data Cloud destination connector settings.

7. You can now use the Snowflake Data Cloud destination connector to transfer data from your Airbyte sources to your Snowflake account.

8. To set up a data transfer, navigate to the "Sources" tab on the left-hand side of the screen and select the source you want to transfer data from.

9. Click on the "Create New Connection" button and select the Snowflake Data Cloud destination connector as your destination.

10. Follow the prompts to set up your data transfer, including selecting the tables or data sources you want to transfer and setting up any necessary transformations or mappings.

11. Once you have set up your data transfer, click on the "Run" button to start the transfer process.

Step 3: Set up a connection to sync your Mailjet Mail data to Snowflake destination

Once you've successfully connected Mailjet Mail as a data source and Snowflake destination as a destination in Airbyte, you can set up a data pipeline between them with the following steps:

  1. Create a new connection: On the Airbyte dashboard, navigate to the 'Connections' tab and click the '+ New Connection' button.
  2. Choose your source: Select Mailjet Mail from the dropdown list of your configured sources.
  3. Select your destination: Choose Snowflake destination from the dropdown list of your configured destinations.
  4. Configure your sync: Define the frequency of your data syncs based on your business needs. Airbyte allows both manual and automatic scheduling for your data refreshes.
  5. Select the data to sync: Choose the specific Mailjet Mail objects you want to import data from towards Snowflake destination. You can sync all data or select specific tables and fields.
  6. Select the sync mode for your streams: Choose between full refreshes or incremental syncs (with deduplication if you want), and this for all streams or at the stream level. Incremental is only available for streams that have a primary cursor.
  7. Test your connection: Click the 'Test Connection' button to make sure that your setup works. If the connection test is successful, save your configuration.
  8. Start the sync: If the test passes, click 'Set Up Connection'. Airbyte will start moving data from Mailjet Mail to Snowflake destination according to your settings.

Remember, Airbyte keeps your data in sync at the frequency you determine, ensuring your Snowflake destination data warehouse is always up-to-date with your Mailjet Mail data.

Use Cases to transfer your Mailjet Mail data to Snowflake destination

Integrating data from Mailjet Mail to Snowflake destination provides several benefits. Here are a few use cases:

  1. Advanced Analytics: Snowflake destination’s powerful data processing capabilities enable you to perform complex queries and data analysis on your Mailjet Mail data, extracting insights that wouldn't be possible within Mailjet Mail alone.
  2. Data Consolidation: If you're using multiple other sources along with Mailjet Mail, syncing to Snowflake destination allows you to centralize your data for a holistic view of your operations, and to set up a change data capture process so you never have any discrepancies in your data again.
  3. Historical Data Analysis: Mailjet Mail has limits on historical data. Syncing data to Snowflake destination allows for long-term data retention and analysis of historical trends over time.
  4. Data Security and Compliance: Snowflake destination provides robust data security features. Syncing Mailjet Mail data to Snowflake destination ensures your data is secured and allows for advanced data governance and compliance management.
  5. Scalability: Snowflake destination can handle large volumes of data without affecting performance, providing an ideal solution for growing businesses with expanding Mailjet Mail data.
  6. Data Science and Machine Learning: By having Mailjet Mail data in Snowflake destination, you can apply machine learning models to your data for predictive analytics, customer segmentation, and more.
  7. Reporting and Visualization: While Mailjet Mail provides reporting tools, data visualization tools like Tableau, PowerBI, Looker (Google Data Studio) can connect to Snowflake destination, providing more advanced business intelligence options. If you have a Mailjet Mail table that needs to be converted to a Snowflake destination table, Airbyte can do that automatically.

Wrapping Up

To summarize, this tutorial has shown you how to:

  1. Configure a Mailjet Mail account as an Airbyte data source connector.
  2. Configure Snowflake destination as a data destination connector.
  3. Create an Airbyte data pipeline that will automatically be moving data directly from Mailjet Mail to Snowflake destination after you set a schedule

With Airbyte, creating data pipelines take minutes, and the data integration possibilities are endless. Airbyte supports the largest catalog of API tools, databases, and files, among other sources. Airbyte's connectors are open-source, so you can add any custom objects to the connector, or even build a new connector from scratch without any local dev environment or any data engineer within 10 minutes with the no-code connector builder.

We look forward to seeing you make use of it! We invite you to join the conversation on our community Slack Channel, or sign up for our newsletter. You should also check out other Airbyte tutorials, and Airbyte’s content hub!

What should you do next?

Hope you enjoyed the reading. Here are the 3 ways we can help you in your data journey:

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Take the first step towards extensible data movement infrastructure that will give a ton of time back to your data team. 
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Talk to a data infrastructure expert
Get a free consultation with an Airbyte expert to significantly improve your data movement infrastructure. 
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What should you do next?

Hope you enjoyed the reading. Here are the 3 ways we can help you in your data journey:

flag icon
Easily address your data movement needs with Airbyte Cloud
Take the first step towards extensible data movement infrastructure that will give a ton of time back to your data team. 
Get started with Airbyte for free
high five icon
Talk to a data infrastructure expert
Get a free consultation with an Airbyte expert to significantly improve your data movement infrastructure. 
Talk to sales
stars sparkling
Improve your data infrastructure knowledge
Subscribe to our monthly newsletter and get the community’s new enlightening content along with Airbyte’s progress in their mission to solve data integration once and for all.
Subscribe to newsletter

Frequently Asked Questions

What data can you extract from Mailjet Mail?

Mailjet Mail's API provides access to a wide range of data related to email marketing campaigns. The following are the categories of data that can be accessed through the API:

1. Email Campaign Data: This includes data related to email campaigns such as campaign name, subject line, sender name, sender email address, and email content.

2. Contact Data: This includes data related to the contacts in the email list such as email address, name, location, and contact preferences.

3. Delivery Data: This includes data related to the delivery of emails such as delivery status, bounce rate, open rate, click-through rate, and unsubscribe rate.

4. Automation Data: This includes data related to automated email campaigns such as trigger events, email content, and delivery status.

5. A/B Testing Data: This includes data related to A/B testing of email campaigns such as test group data, test results, and winner selection.

6. API Data: This includes data related to API usage such as API key, API calls, and API response data.

Overall, Mailjet Mail's API provides comprehensive access to data related to email marketing campaigns, allowing businesses to analyze and optimize their email marketing strategies.

What data can you transfer to Snowflake destination?

You can transfer a wide variety of data to Snowflake destination. This usually includes structured, semi-structured, and unstructured data like transaction records, log files, JSON data, CSV files, and more, allowing robust, scalable data integration and analysis.

What are top ETL tools to transfer data from Mailjet Mail to Snowflake destination?

The most prominent ETL tools to transfer data from Mailjet Mail to Snowflake destination include:

  • Airbyte
  • Fivetran
  • Stitch
  • Matillion
  • Talend Data Integration

These tools help in extracting data from Mailjet Mail and various sources (APIs, databases, and more), transforming it efficiently, and loading it into Snowflake destination and other databases, data warehouses and data lakes, enhancing data management capabilities.