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First, familiarize yourself with Mailjet's API documentation and obtain API keys by logging into your Mailjet account. The API keys will allow you to programmatically access your email data, such as email logs, statistics, or specific email content.
Use the Mailjet API to extract the necessary data. You can write a script in a language like Python to make HTTP GET requests to the API endpoints that provide access to the data you need. For example, you can fetch email logs or message statistics by calling endpoints like `/v3/REST/messages`.
Process the extracted data in your script to convert it into a structured format suitable for BigQuery. Typically, this involves parsing JSON responses from Mailjet and organizing the data into tabular formats like CSV or JSONL (JSON Lines).
Log into your Google Cloud account and navigate to the BigQuery console. Create a new dataset if you don't have one already. Within this dataset, define a new table with schema matching the structure of the data you will import. Ensure that the field names and data types align with your structured data.
Upload the structured data (CSV or JSONL files) to Google Cloud Storage. This serves as a staging area for BigQuery to access the data. Use the Google Cloud Console or command-line tools like `gsutil` to upload the files to a designated bucket.
In the BigQuery console, use the 'Create Table' feature to import data from the Google Cloud Storage bucket into your BigQuery table. Specify the file format (CSV or JSON), and configure the import settings, such as field delimiter, header rows, and schema mapping.
If you need to move data regularly, automate the entire process using a combination of cron jobs (or Cloud Scheduler), scripts, and Google Cloud Functions. This automation will run your data extraction, processing, uploading, and importing procedures on a scheduled basis, ensuring your BigQuery data remains up-to-date.
By following these steps, you can efficiently transfer data from Mailjet to BigQuery without relying on third-party connectors.
FAQs
What is ETL?
ETL, an acronym for Extract, Transform, Load, is a vital data integration process. It involves extracting data from diverse sources, transforming it into a usable format, and loading it into a database, data warehouse or data lake. This process enables meaningful data analysis, enhancing business intelligence.
Mailjet Mail is an email marketing platform that allows businesses to create, send, and track email campaigns. It offers a user-friendly interface with drag-and-drop tools for designing emails, as well as advanced features such as segmentation, automation, and A/B testing. Mailjet Mail also provides real-time analytics to track the performance of email campaigns, including open rates, click-through rates, and conversion rates. With its robust API, Mailjet Mail can integrate with other marketing tools and platforms, making it a versatile solution for businesses of all sizes. Overall, Mailjet Mail helps businesses to engage with their customers and drive conversions through effective email marketing.
What is ELT?
ELT, standing for Extract, Load, Transform, is a modern take on the traditional ETL data integration process. In ELT, data is first extracted from various sources, loaded directly into a data warehouse, and then transformed. This approach enhances data processing speed, analytical flexibility and autonomy.
Difference between ETL and ELT?
ETL and ELT are critical data integration strategies with key differences. ETL (Extract, Transform, Load) transforms data before loading, ideal for structured data. In contrast, ELT (Extract, Load, Transform) loads data before transformation, perfect for processing large, diverse data sets in modern data warehouses. ELT is becoming the new standard as it offers a lot more flexibility and autonomy to data analysts.
What should you do next?
Hope you enjoyed the reading. Here are the 3 ways we can help you in your data journey: