Trusted by data-driven companies
Building your pipeline or Using Airbyte
Airbyte is the only open source solution empowering data teams to meet all their growing custom business demands in the new AI era.
- Inconsistent and inaccurate data
- Laborious and expensive
- Brittle and inflexible
- Reliable and accurate
- Extensible and scalable for all your needs
- Deployed and governed your way
Start syncing with Airbyte in 3 easy steps within 10 minutes
Take a virtual tour
Demo video of Airbyte Cloud
Demo video of AI Connector Builder
Setup Complexities simplified!
Simple & Easy to use Interface
Airbyte is built to get out of your way. Our clean, modern interface walks you through setup, so you can go from zero to sync in minutes—without deep technical expertise.
Guided Tour: Assisting you in building connections
Whether you’re setting up your first connection or managing complex syncs, Airbyte’s UI and documentation help you move with confidence. No guesswork. Just clarity.
Airbyte AI Assistant that will act as your sidekick in building your data pipelines in Minutes
Airbyte’s built-in assistant helps you choose sources, set destinations, and configure syncs quickly. It’s like having a data engineer on call—without the overhead.
What sets Airbyte Apart
Modern GenAI Workflows
Move Large Volumes, Fast
An Extensible Open-Source Standard
Full Control & Security
Fully Featured & Integrated
Enterprise Support with SLAs
What our users say
Andre Exner
"For TUI Musement, Airbyte cut development time in half and enabled dynamic customer experiences."
Chase Zieman
“Airbyte helped us accelerate our progress by years, compared to our competitors. We don’t need to worry about connectors and focus on creating value for our users instead of building infrastructure. That’s priceless. The time and energy saved allows us to disrupt and grow faster.”
Rupak Patel
"With Airbyte, we could just push a few buttons, allow API access, and bring all the data into Google BigQuery. By blending all the different marketing data sources, we can gain valuable insights."
Begin by setting up access to the Google Ads API. You will need to create a Google Cloud project, enable the Google Ads API, and configure OAuth 2.0 credentials. This involves creating a Client ID and Client Secret, which will be used to authenticate API requests.
Use the Google Ads API to extract the data you need. Write a script in a language like Python or Java that authenticates using your OAuth credentials and makes API requests to retrieve the desired data. Focus on specific reports or metrics, such as campaign performance or ad group stats, that you need to transfer.
Once data is extracted, transform it to a format compatible with Firebolt. This typically involves converting the data into CSV or Parquet files, ensuring the data types and schema align with your Firebolt database requirements. Pay attention to date formats and numerical precision.
If you haven't already, set up your Firebolt database. Create the necessary tables that will store your Google Ads data. Define the schema based on the transformed data, ensuring that column names, data types, and any constraints are correctly configured.
Transfer the transformed data files into Firebolt. Use Firebolt’s built-in command-line tools or scripting languages to load the CSV or Parquet files into your Firebolt tables. Ensure that you handle any errors or exceptions during the loading process, verifying that data is accurately inserted.
After loading the data, run queries to verify that the data in Firebolt matches the data from Google Ads. Check for discrepancies in key metrics and perform row counts to ensure all data was transferred correctly. This step is crucial for maintaining data integrity and accuracy.
Finally, automate the entire process by scheduling regular data extraction, transformation, and loading tasks. Use cron jobs or a similar scheduling tool to run your scripts at desired intervals, ensuring your Firebolt database is consistently updated with the latest Google Ads data.
By following these steps, you can manually transfer data from Google Ads to Firebolt without relying on third-party connectors or integrations.
FAQs
What is ETL?
ETL, an acronym for Extract, Transform, Load, is a vital data integration process. It involves extracting data from diverse sources, transforming it into a usable format, and loading it into a database, data warehouse or data lake. This process enables meaningful data analysis, enhancing business intelligence.
The Google Ads API is the modern programmatic interface to Google Ads and the next generation of the AdWords API and it is a paid online advertising platform offered by Google. Google Ads is a paid search channel. Google Ads is a key digital marketing tool for any business which is looking to get meaningful ad copy in front of its target audience. Google AdWords is a well known marketplace where companies pay to have their website ranked at the top of a search results page, based on keywords.
Google Ads API provides access to a wide range of data related to advertising campaigns, including:
- Campaigns: Information about the campaigns, such as name, status, budget, and targeting settings.
- Ad groups: Details about the ad groups, including name, status, and targeting criteria.
- Ads: Information about the ads, such as type, format, and performance metrics.
- Keywords: Data related to the keywords used in the campaigns, including search volume, competition, and performance metrics.
- Bidding: Details about the bidding strategies used in the campaigns, such as manual bidding or automated bidding.
- Conversions: Information about the conversions generated by the campaigns, including conversion rate, cost per conversion, and conversion tracking settings.
- Audience: Data related to the audience targeting used in the campaigns, such as demographics, interests, and behaviors.
- Location: Information about the geographic targeting used in the campaigns, including location targeting settings and performance metrics.
Overall, the Google Ads API provides a comprehensive set of data that can be used to optimize advertising campaigns and improve their performance.
What is ELT?
ELT, standing for Extract, Load, Transform, is a modern take on the traditional ETL data integration process. In ELT, data is first extracted from various sources, loaded directly into a data warehouse, and then transformed. This approach enhances data processing speed, analytical flexibility and autonomy.
Difference between ETL and ELT?
ETL and ELT are critical data integration strategies with key differences. ETL (Extract, Transform, Load) transforms data before loading, ideal for structured data. In contrast, ELT (Extract, Load, Transform) loads data before transformation, perfect for processing large, diverse data sets in modern data warehouses. ELT is becoming the new standard as it offers a lot more flexibility and autonomy to data analysts.
What should you do next?
Hope you enjoyed the reading. Here are the 3 ways we can help you in your data journey:
