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How to load data from TrustPilot to Google Sheets

Learn how to use Airbyte to synchronize your TrustPilot data into Google Sheets within minutes.

TL;DR

This can be done by building a data pipeline manually, usually a Python script (you can leverage a tool as Apache Airflow for this). This process can take more than a full week of development. Or it can be done in minutes on Airbyte in three easy steps:

  1. set up TrustPilot as a source connector (using Auth, or usually an API key)
  2. set up Google Sheets as a destination connector
  3. define which data you want to transfer and how frequently

You can choose to self-host the pipeline using Airbyte Open Source or have it managed for you with Airbyte Cloud.

This tutorial’s purpose is to show you how.

What is TrustPilot

TrustPilot is an online review platform that allows customers to share their experiences and opinions about businesses they have interacted with. The platform provides a space for customers to leave reviews and ratings, which can help other potential customers make informed decisions about whether to use a particular business or not. TrustPilot also offers businesses the opportunity to respond to reviews and engage with customers, helping to build trust and improve their reputation. The platform is used by millions of people worldwide and covers a wide range of industries, from retail and hospitality to finance and healthcare.

What is Google Sheets

Google Sheets is a cloud-based spreadsheet tool that allows users to create, edit, and share spreadsheets online. It is a part of the Google Drive suite of productivity tools and is accessible from any device with an internet connection. Google Sheets offers a range of features that make it a powerful tool for data analysis, project management, and collaboration. Users can create and format spreadsheets, add formulas and functions, and create charts and graphs to visualize data. Google Sheets also allows users to collaborate in real-time, making it easy to work on projects with others. Users can share spreadsheets with specific people or make them public, and can control who has access to edit or view the document. Additionally, Google Sheets integrates with other Google tools such as Google Forms, allowing users to collect data and automatically populate it into a spreadsheet. Overall, Google Sheets is a versatile and user-friendly tool that can be used for a variety of tasks, from simple calculations to complex data analysis.

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Prerequisites

  1. A TrustPilot account to transfer your customer data automatically from.
  2. A Google Sheets account.
  3. An active Airbyte Cloud account, or you can also choose to use Airbyte Open Source locally. You can follow the instructions to set up Airbyte on your system using docker-compose.

Airbyte is an open-source data integration platform that consolidates and streamlines the process of extracting and loading data from multiple data sources to data warehouses. It offers pre-built connectors, including TrustPilot and Google Sheets, for seamless data migration.

When using Airbyte to move data from TrustPilot to Google Sheets, it extracts data from TrustPilot using the source connector, converts it into a format Google Sheets can ingest using the provided schema, and then loads it into Google Sheets via the destination connector. This allows businesses to leverage their TrustPilot data for advanced analytics and insights within Google Sheets, simplifying the ETL process and saving significant time and resources.

Step 1: Set up TrustPilot as a source connector

1. Go to the TrustPilot website and log in to your account.
2. Navigate to the API section of your account settings.
3. Generate an API key by clicking on the ""Generate new API key"" button.
4. Copy the API key to your clipboard.
5. Open the Airbyte platform and navigate to the ""Sources"" tab.
6. Click on the ""TrustPilot"" source connector.
7. Enter your API key in the appropriate field.
8. Enter the name of the data source you want to connect to.
9. Click on the ""Test connection"" button to ensure that the connection is successful.
10. If the connection is successful, click on the ""Save"" button to save the configuration.
11. You can now use the TrustPilot source connector to extract data from your TrustPilot account.

Step 2: Set up Google Sheets as a destination connector

1. Go to the Airbyte website and log in to your account.
2. Click on the "Destinations" tab on the left-hand side of the screen.
3. Scroll down until you find the "Google Sheets" destination connector and click on it.
4. Click on the "Create Destination" button.
5. Enter a name for your destination and click on the "Create" button.
6. You will be redirected to the Google Sheets authorization page. Sign in to your Google account if you haven't already.
7. Click on the "Allow" button to grant Airbyte access to your Google Sheets account.
8. You will be redirected back to the Airbyte website. Select the Google Sheets destination you just created from the list of destinations.
9. Enter the name of the spreadsheet you want to use as your destination and select the worksheet you want to use.
10. Click on the "Test" button to make sure the connection is working properly.
11. If the test is successful, click on the "Save" button to save your destination settings.
12. You can now use the Google Sheets destination connector to transfer data from your source to your Google Sheets destination.

Step 3: Set up a connection to sync your TrustPilot data to Google Sheets

Once you've successfully connected TrustPilot as a data source and Google Sheets as a destination in Airbyte, you can set up a data pipeline between them with the following steps:

  1. Create a new connection: On the Airbyte dashboard, navigate to the 'Connections' tab and click the '+ New Connection' button.
  2. Choose your source: Select TrustPilot from the dropdown list of your configured sources.
  3. Select your destination: Choose Google Sheets from the dropdown list of your configured destinations.
  4. Configure your sync: Define the frequency of your data syncs based on your business needs. Airbyte allows both manual and automatic scheduling for your data refreshes.
  5. Select the data to sync: Choose the specific TrustPilot objects you want to import data from towards Google Sheets. You can sync all data or select specific tables and fields.
  6. Select the sync mode for your streams: Choose between full refreshes or incremental syncs (with deduplication if you want), and this for all streams or at the stream level. Incremental is only available for streams that have a primary cursor.
  7. Test your connection: Click the 'Test Connection' button to make sure that your setup works. If the connection test is successful, save your configuration.
  8. Start the sync: If the test passes, click 'Set Up Connection'. Airbyte will start moving data from TrustPilot to Google Sheets according to your settings.

Remember, Airbyte keeps your data in sync at the frequency you determine, ensuring your Google Sheets data warehouse is always up-to-date with your TrustPilot data.

Use Cases to transfer your TrustPilot data to Google Sheets

Integrating data from TrustPilot to Google Sheets provides several benefits. Here are a few use cases:

  1. Advanced Analytics: Google Sheets’s powerful data processing capabilities enable you to perform complex queries and data analysis on your TrustPilot data, extracting insights that wouldn't be possible within TrustPilot alone.
  2. Data Consolidation: If you're using multiple other sources along with TrustPilot, syncing to Google Sheets allows you to centralize your data for a holistic view of your operations, and to set up a change data capture process so you never have any discrepancies in your data again.
  3. Historical Data Analysis: TrustPilot has limits on historical data. Syncing data to Google Sheets allows for long-term data retention and analysis of historical trends over time.
  4. Data Security and Compliance: Google Sheets provides robust data security features. Syncing TrustPilot data to Google Sheets ensures your data is secured and allows for advanced data governance and compliance management.
  5. Scalability: Google Sheets can handle large volumes of data without affecting performance, providing an ideal solution for growing businesses with expanding TrustPilot data.
  6. Data Science and Machine Learning: By having TrustPilot data in Google Sheets, you can apply machine learning models to your data for predictive analytics, customer segmentation, and more.
  7. Reporting and Visualization: While TrustPilot provides reporting tools, data visualization tools like Tableau, PowerBI, Looker (Google Data Studio) can connect to Google Sheets, providing more advanced business intelligence options. If you have a TrustPilot table that needs to be converted to a Google Sheets table, Airbyte can do that automatically.

Wrapping Up

To summarize, this tutorial has shown you how to:

  1. Configure a TrustPilot account as an Airbyte data source connector.
  2. Configure Google Sheets as a data destination connector.
  3. Create an Airbyte data pipeline that will automatically be moving data directly from TrustPilot to Google Sheets after you set a schedule

With Airbyte, creating data pipelines take minutes, and the data integration possibilities are endless. Airbyte supports the largest catalog of API tools, databases, and files, among other sources. Airbyte's connectors are open-source, so you can add any custom objects to the connector, or even build a new connector from scratch without any local dev environment or any data engineer within 10 minutes with the no-code connector builder.

We look forward to seeing you make use of it! We invite you to join the conversation on our community Slack Channel, or sign up for our newsletter. You should also check out other Airbyte tutorials, and Airbyte’s content hub!

What should you do next?

Hope you enjoyed the reading. Here are the 3 ways we can help you in your data journey:

flag icon
Easily address your data movement needs with Airbyte Cloud
Take the first step towards extensible data movement infrastructure that will give a ton of time back to your data team. 
Get started with Airbyte for free
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Talk to a data infrastructure expert
Get a free consultation with an Airbyte expert to significantly improve your data movement infrastructure. 
Talk to sales
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Improve your data infrastructure knowledge
Subscribe to our monthly newsletter and get the community’s new enlightening content along with Airbyte’s progress in their mission to solve data integration once and for all.
Subscribe to newsletter

TL;DR

This can be done by building a data pipeline manually, usually a Python script (you can leverage a tool as Apache Airflow for this). This process can take more than a full week of development. Or it can be done in minutes on Airbyte in three easy steps:

  1. set up TrustPilot as a source connector (using Auth, or usually an API key)
  2. set up Google Sheets as a destination connector
  3. define which data you want to transfer and how frequently

You can choose to self-host the pipeline using Airbyte Open Source or have it managed for you with Airbyte Cloud.

This tutorial’s purpose is to show you how.

What is TrustPilot

TrustPilot is an online review platform that allows customers to share their experiences and opinions about businesses they have interacted with. The platform provides a space for customers to leave reviews and ratings, which can help other potential customers make informed decisions about whether to use a particular business or not. TrustPilot also offers businesses the opportunity to respond to reviews and engage with customers, helping to build trust and improve their reputation. The platform is used by millions of people worldwide and covers a wide range of industries, from retail and hospitality to finance and healthcare.

What is Google Sheets

Google Sheets is a cloud-based spreadsheet tool that allows users to create, edit, and share spreadsheets online. It is a part of the Google Drive suite of productivity tools and is accessible from any device with an internet connection. Google Sheets offers a range of features that make it a powerful tool for data analysis, project management, and collaboration. Users can create and format spreadsheets, add formulas and functions, and create charts and graphs to visualize data. Google Sheets also allows users to collaborate in real-time, making it easy to work on projects with others. Users can share spreadsheets with specific people or make them public, and can control who has access to edit or view the document. Additionally, Google Sheets integrates with other Google tools such as Google Forms, allowing users to collect data and automatically populate it into a spreadsheet. Overall, Google Sheets is a versatile and user-friendly tool that can be used for a variety of tasks, from simple calculations to complex data analysis.

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Prerequisites

  1. A TrustPilot account to transfer your customer data automatically from.
  2. A Google Sheets account.
  3. An active Airbyte Cloud account, or you can also choose to use Airbyte Open Source locally. You can follow the instructions to set up Airbyte on your system using docker-compose.

Airbyte is an open-source data integration platform that consolidates and streamlines the process of extracting and loading data from multiple data sources to data warehouses. It offers pre-built connectors, including TrustPilot and Google Sheets, for seamless data migration.

When using Airbyte to move data from TrustPilot to Google Sheets, it extracts data from TrustPilot using the source connector, converts it into a format Google Sheets can ingest using the provided schema, and then loads it into Google Sheets via the destination connector. This allows businesses to leverage their TrustPilot data for advanced analytics and insights within Google Sheets, simplifying the ETL process and saving significant time and resources.

Methods to Move Data From Trustpilot to google sheets

  • Method 1: Connecting Trustpilot to google sheets using Airbyte.
  • Method 2: Connecting Trustpilot to google sheets manually.

Method 1: Connecting Trustpilot to google sheets using Airbyte

Step 1: Set up TrustPilot as a source connector

1. Go to the TrustPilot website and log in to your account.
2. Navigate to the API section of your account settings.
3. Generate an API key by clicking on the ""Generate new API key"" button.
4. Copy the API key to your clipboard.
5. Open the Airbyte platform and navigate to the ""Sources"" tab.
6. Click on the ""TrustPilot"" source connector.
7. Enter your API key in the appropriate field.
8. Enter the name of the data source you want to connect to.
9. Click on the ""Test connection"" button to ensure that the connection is successful.
10. If the connection is successful, click on the ""Save"" button to save the configuration.
11. You can now use the TrustPilot source connector to extract data from your TrustPilot account.

Step 2: Set up Google Sheets as a destination connector

1. Go to the Airbyte website and log in to your account.
2. Click on the "Destinations" tab on the left-hand side of the screen.
3. Scroll down until you find the "Google Sheets" destination connector and click on it.
4. Click on the "Create Destination" button.
5. Enter a name for your destination and click on the "Create" button.
6. You will be redirected to the Google Sheets authorization page. Sign in to your Google account if you haven't already.
7. Click on the "Allow" button to grant Airbyte access to your Google Sheets account.
8. You will be redirected back to the Airbyte website. Select the Google Sheets destination you just created from the list of destinations.
9. Enter the name of the spreadsheet you want to use as your destination and select the worksheet you want to use.
10. Click on the "Test" button to make sure the connection is working properly.
11. If the test is successful, click on the "Save" button to save your destination settings.
12. You can now use the Google Sheets destination connector to transfer data from your source to your Google Sheets destination.

Step 3: Set up a connection to sync your TrustPilot data to Google Sheets

Once you've successfully connected TrustPilot as a data source and Google Sheets as a destination in Airbyte, you can set up a data pipeline between them with the following steps:

  1. Create a new connection: On the Airbyte dashboard, navigate to the 'Connections' tab and click the '+ New Connection' button.
  2. Choose your source: Select TrustPilot from the dropdown list of your configured sources.
  3. Select your destination: Choose Google Sheets from the dropdown list of your configured destinations.
  4. Configure your sync: Define the frequency of your data syncs based on your business needs. Airbyte allows both manual and automatic scheduling for your data refreshes.
  5. Select the data to sync: Choose the specific TrustPilot objects you want to import data from towards Google Sheets. You can sync all data or select specific tables and fields.
  6. Select the sync mode for your streams: Choose between full refreshes or incremental syncs (with deduplication if you want), and this for all streams or at the stream level. Incremental is only available for streams that have a primary cursor.
  7. Test your connection: Click the 'Test Connection' button to make sure that your setup works. If the connection test is successful, save your configuration.
  8. Start the sync: If the test passes, click 'Set Up Connection'. Airbyte will start moving data from TrustPilot to Google Sheets according to your settings.

Remember, Airbyte keeps your data in sync at the frequency you determine, ensuring your Google Sheets data warehouse is always up-to-date with your TrustPilot data.

Method 2: Connecting Trustpilot to google sheets manually

Moving data from Trustpilot to Google Sheets without using third-party connectors or integrations requires a bit of manual work and some programming knowledge, specifically in working with APIs and scripting within Google Sheets. Trustpilot provides an API that can be used to fetch reviews and other data, which you can then push to Google Sheets using Google Apps Script.

Step 1: Get Trustpilot API Access

1. Create a Trustpilot Developer Account:

   - Go to Trustpilot's developer site (https://developers.trustpilot.com/) and sign up for an account.

2. Register Your Application:

   - Once logged in, create a new application to get your API credentials (API Key, Secret, and Token).

3. Authenticate with the Trustpilot API:

   - Follow Trustpilot's API documentation to authenticate and obtain an access token. You'll need to make a POST request to the Trustpilot API authentication endpoint.

Step 2: Create a Google Sheets Script

1. Open Google Sheets:

   - Create a new Google Sheet where you want to import the Trustpilot data.

2. Access the Script Editor:

   - Go to `Extensions` > `Apps Script` to open the script editor.

3. Write the Script:

   - In the script editor, write a Google Apps Script function to call the Trustpilot API and parse the response. Here's an example function:

```javascript

function fetchTrustpilotData() {

  var apiEndpoint = 'https://api.trustpilot.com/v1/reviews'; // Replace with the correct API endpoint

  var accessToken = 'YOUR_ACCESS_TOKEN'; // Replace with your access token

  var options = {

    'method' : 'get',

    'headers' : {

      'Authorization' : 'Bearer ' + accessToken

    }

  };

  var response = UrlFetchApp.fetch(apiEndpoint, options);

  var jsonResponse = JSON.parse(response.getContentText());

  // Now, jsonResponse contains the data from Trustpilot.

  // Next, we'll write this data to our Google Sheet.

  var sheet = SpreadsheetApp.getActiveSpreadsheet().getActiveSheet();

  var data = []; // This will hold our rows of data

  // Assuming jsonResponse.reviews is an array of review objects

  jsonResponse.reviews.forEach(function(review) {

    var row = [];

    row.push(review.title);

    row.push(review.text);

    row.push(review.rating);

    // Add other review properties as needed

    data.push(row);

  });

  // Write data to the sheet starting at the first row and first column

  var range = sheet.getRange(1, 1, data.length, data[0].length);

  range.setValues(data);

}

```

4. Save and Run the Script:

   - Save the script and run the `fetchTrustpilotData` function to test it. You may need to give permissions to the script to access your Google Sheet and external services.

Step 3: Schedule Data Refresh (Optional)

If you want to automatically update the Google Sheet with new Trustpilot data at regular intervals, you can use Google Apps Script's triggers.

1. Create a Time-Driven Trigger:

   - In the Google Apps Script editor, click on the clock icon (current project's triggers).

   - Click on `+ Add Trigger` at the bottom right.

   - Choose the `fetchTrustpilotData` function.

   - Set the event source to `Time-driven` and specify the frequency at which you want the script to run.

Step 4: Handle Pagination and Rate Limits

Trustpilot API might have pagination and rate limits. Make sure your script handles these by checking the API response headers and implementing loops or recursive calls as needed.

Step 5: Error Handling and Logging

Add error handling to your script to manage any potential issues during API calls or data processing. You can use `try...catch` statements and log errors to the Google Sheet or use `Logger.log()` for debugging.

Step 6: Test Thoroughly

Before finalizing your setup, test the script thoroughly to ensure it handles various scenarios like empty data, API downtime, or unexpected responses.

Remember, the exact details of the script will depend on the specific data you want to fetch from Trustpilot and how you want to structure it in Google Sheets. The example above is a starting point, and you'll need to adjust it based on the Trustpilot API documentation and your requirements.

Use Cases to transfer your TrustPilot data to Google Sheets

Integrating data from TrustPilot to Google Sheets provides several benefits. Here are a few use cases:

  1. Advanced Analytics: Google Sheets’s powerful data processing capabilities enable you to perform complex queries and data analysis on your TrustPilot data, extracting insights that wouldn't be possible within TrustPilot alone.
  2. Data Consolidation: If you're using multiple other sources along with TrustPilot, syncing to Google Sheets allows you to centralize your data for a holistic view of your operations, and to set up a change data capture process so you never have any discrepancies in your data again.
  3. Historical Data Analysis: TrustPilot has limits on historical data. Syncing data to Google Sheets allows for long-term data retention and analysis of historical trends over time.
  4. Data Security and Compliance: Google Sheets provides robust data security features. Syncing TrustPilot data to Google Sheets ensures your data is secured and allows for advanced data governance and compliance management.
  5. Scalability: Google Sheets can handle large volumes of data without affecting performance, providing an ideal solution for growing businesses with expanding TrustPilot data.
  6. Data Science and Machine Learning: By having TrustPilot data in Google Sheets, you can apply machine learning models to your data for predictive analytics, customer segmentation, and more.
  7. Reporting and Visualization: While TrustPilot provides reporting tools, data visualization tools like Tableau, PowerBI, Looker (Google Data Studio) can connect to Google Sheets, providing more advanced business intelligence options. If you have a TrustPilot table that needs to be converted to a Google Sheets table, Airbyte can do that automatically.

Wrapping Up

To summarize, this tutorial has shown you how to:

  1. Configure a TrustPilot account as an Airbyte data source connector.
  2. Configure Google Sheets as a data destination connector.
  3. Create an Airbyte data pipeline that will automatically be moving data directly from TrustPilot to Google Sheets after you set a schedule

With Airbyte, creating data pipelines take minutes, and the data integration possibilities are endless. Airbyte supports the largest catalog of API tools, databases, and files, among other sources. Airbyte's connectors are open-source, so you can add any custom objects to the connector, or even build a new connector from scratch without any local dev environment or any data engineer within 10 minutes with the no-code connector builder.

We look forward to seeing you make use of it! We invite you to join the conversation on our community Slack Channel, or sign up for our newsletter. You should also check out other Airbyte tutorials, and Airbyte’s content hub!

What should you do next?

Hope you enjoyed the reading. Here are the 3 ways we can help you in your data journey:

flag icon
Easily address your data movement needs with Airbyte Cloud
Take the first step towards extensible data movement infrastructure that will give a ton of time back to your data team. 
Get started with Airbyte for free
high five icon
Talk to a data infrastructure expert
Get a free consultation with an Airbyte expert to significantly improve your data movement infrastructure. 
Talk to sales
stars sparkling
Improve your data infrastructure knowledge
Subscribe to our monthly newsletter and get the community’s new enlightening content along with Airbyte’s progress in their mission to solve data integration once and for all.
Subscribe to newsletter

Frequently Asked Questions

What data can you extract from TrustPilot?

TrustPilot's API provides access to a wide range of data related to customer reviews and ratings. The following are the categories of data that can be accessed through TrustPilot's API:

1. Reviews: TrustPilot's API provides access to all the reviews submitted by customers, including the text of the review, the rating given, and the date of submission.

2. Ratings: The API also provides access to the overall rating of a business, as well as the individual ratings for different aspects of the business, such as customer service, product quality, and delivery.

3. TrustScore: TrustPilot's TrustScore is a measure of a business's overall reputation based on customer reviews. The API provides access to this score, as well as the factors that contribute to it.

4. Business information: The API provides access to information about the business, such as its name, address, and website.

5. Reviewer information: The API also provides access to information about the reviewers, such as their name, location, and the number of reviews they have submitted.

6. Analytics: TrustPilot's API provides access to analytics related to customer reviews, such as the number of reviews submitted over time, the average rating, and the sentiment of the reviews.

What data can you transfer to Google Sheets?

You can transfer a wide variety of data to Google Sheets. This usually includes structured, semi-structured, and unstructured data like transaction records, log files, JSON data, CSV files, and more, allowing robust, scalable data integration and analysis.

What are top ETL tools to transfer data from TrustPilot to Google Sheets?

The most prominent ETL tools to transfer data from TrustPilot to Google Sheets include:

  • Airbyte
  • Fivetran
  • Stitch
  • Matillion
  • Talend Data Integration

These tools help in extracting data from TrustPilot and various sources (APIs, databases, and more), transforming it efficiently, and loading it into Google Sheets and other databases, data warehouses and data lakes, enhancing data management capabilities.