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How to load data from Webflow to Google Sheets

Learn how to use Airbyte to synchronize your Webflow data into Google Sheets within minutes.

TL;DR

This can be done by building a data pipeline manually, usually a Python script (you can leverage a tool as Apache Airflow for this). This process can take more than a full week of development. Or it can be done in minutes on Airbyte in three easy steps:

  1. set up Webflow as a source connector (using Auth, or usually an API key)
  2. set up Google Sheets as a destination connector
  3. define which data you want to transfer and how frequently

You can choose to self-host the pipeline using Airbyte Open Source or have it managed for you with Airbyte Cloud.

This tutorial’s purpose is to show you how.

What is Webflow

Webflow is basically a great platform for web designs that can build production-ready experiences without code. Webflow is the leading platform to design, and launch powerful websites visually that enables you to rapidly design and build production-scale responsive websites and it is also an popular platform of CMS, and hosting provider perfect for building production websites and prototypes without coding. Webflow is an overall innovative tool to simplify the lives of designers and teams all around and helping them work faster and deliver high quality websites.

What is Google Sheets

Google Sheets is a cloud-based spreadsheet tool that allows users to create, edit, and share spreadsheets online. It is a part of the Google Drive suite of productivity tools and is accessible from any device with an internet connection. Google Sheets offers a range of features that make it a powerful tool for data analysis, project management, and collaboration. Users can create and format spreadsheets, add formulas and functions, and create charts and graphs to visualize data. Google Sheets also allows users to collaborate in real-time, making it easy to work on projects with others. Users can share spreadsheets with specific people or make them public, and can control who has access to edit or view the document. Additionally, Google Sheets integrates with other Google tools such as Google Forms, allowing users to collect data and automatically populate it into a spreadsheet. Overall, Google Sheets is a versatile and user-friendly tool that can be used for a variety of tasks, from simple calculations to complex data analysis.

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Prerequisites

  1. A Webflow account to transfer your customer data automatically from.
  2. A Google Sheets account.
  3. An active Airbyte Cloud account, or you can also choose to use Airbyte Open Source locally. You can follow the instructions to set up Airbyte on your system using docker-compose.

Airbyte is an open-source data integration platform that consolidates and streamlines the process of extracting and loading data from multiple data sources to data warehouses. It offers pre-built connectors, including Webflow and Google Sheets, for seamless data migration.

When using Airbyte to move data from Webflow to Google Sheets, it extracts data from Webflow using the source connector, converts it into a format Google Sheets can ingest using the provided schema, and then loads it into Google Sheets via the destination connector. This allows businesses to leverage their Webflow data for advanced analytics and insights within Google Sheets, simplifying the ETL process and saving significant time and resources.

Step 1: Set up Webflow as a source connector

1. First, navigate to the Webflow source connector page on Airbyte's website.
2. Click on the "Setup Guide" button to access the instructions for connecting your Webflow account.
3. Follow the instructions to obtain your Webflow API key.
4. In Airbyte, click on the "New Connection" button and select Webflow as the source connector.
5. Enter a name for your connection and paste your Webflow API key into the appropriate field.
6. Click on the "Test Connection" button to ensure that your credentials are correct and that Airbyte can connect to your Webflow account.
7. If the test is successful, click on the "Create Connection" button to save your connection settings.
8. You can now use your Webflow source connector to extract data from your Webflow account and integrate it with other tools and platforms through Airbyte.
9. To schedule data syncs, click on the "Sync Configurations" tab and create a new sync configuration for your Webflow source connector.
10. Follow the instructions to set up your sync configuration and specify the data you want to extract from Webflow and where you want to send it.

Step 2: Set up Google Sheets as a destination connector

1. Go to the Airbyte website and log in to your account.
2. Click on the "Destinations" tab on the left-hand side of the screen.
3. Scroll down until you find the "Google Sheets" destination connector and click on it.
4. Click on the "Create Destination" button.
5. Enter a name for your destination and click on the "Create" button.
6. You will be redirected to the Google Sheets authorization page. Sign in to your Google account if you haven't already.
7. Click on the "Allow" button to grant Airbyte access to your Google Sheets account.
8. You will be redirected back to the Airbyte website. Select the Google Sheets destination you just created from the list of destinations.
9. Enter the name of the spreadsheet you want to use as your destination and select the worksheet you want to use.
10. Click on the "Test" button to make sure the connection is working properly.
11. If the test is successful, click on the "Save" button to save your destination settings.
12. You can now use the Google Sheets destination connector to transfer data from your source to your Google Sheets destination.

Step 3: Set up a connection to sync your Webflow data to Google Sheets

Once you've successfully connected Webflow as a data source and Google Sheets as a destination in Airbyte, you can set up a data pipeline between them with the following steps:

  1. Create a new connection: On the Airbyte dashboard, navigate to the 'Connections' tab and click the '+ New Connection' button.
  2. Choose your source: Select Webflow from the dropdown list of your configured sources.
  3. Select your destination: Choose Google Sheets from the dropdown list of your configured destinations.
  4. Configure your sync: Define the frequency of your data syncs based on your business needs. Airbyte allows both manual and automatic scheduling for your data refreshes.
  5. Select the data to sync: Choose the specific Webflow objects you want to import data from towards Google Sheets. You can sync all data or select specific tables and fields.
  6. Select the sync mode for your streams: Choose between full refreshes or incremental syncs (with deduplication if you want), and this for all streams or at the stream level. Incremental is only available for streams that have a primary cursor.
  7. Test your connection: Click the 'Test Connection' button to make sure that your setup works. If the connection test is successful, save your configuration.
  8. Start the sync: If the test passes, click 'Set Up Connection'. Airbyte will start moving data from Webflow to Google Sheets according to your settings.

Remember, Airbyte keeps your data in sync at the frequency you determine, ensuring your Google Sheets data warehouse is always up-to-date with your Webflow data.

Use Cases to transfer your Webflow data to Google Sheets

Integrating data from Webflow to Google Sheets provides several benefits. Here are a few use cases:

  1. Advanced Analytics: Google Sheets’s powerful data processing capabilities enable you to perform complex queries and data analysis on your Webflow data, extracting insights that wouldn't be possible within Webflow alone.
  2. Data Consolidation: If you're using multiple other sources along with Webflow, syncing to Google Sheets allows you to centralize your data for a holistic view of your operations, and to set up a change data capture process so you never have any discrepancies in your data again.
  3. Historical Data Analysis: Webflow has limits on historical data. Syncing data to Google Sheets allows for long-term data retention and analysis of historical trends over time.
  4. Data Security and Compliance: Google Sheets provides robust data security features. Syncing Webflow data to Google Sheets ensures your data is secured and allows for advanced data governance and compliance management.
  5. Scalability: Google Sheets can handle large volumes of data without affecting performance, providing an ideal solution for growing businesses with expanding Webflow data.
  6. Data Science and Machine Learning: By having Webflow data in Google Sheets, you can apply machine learning models to your data for predictive analytics, customer segmentation, and more.
  7. Reporting and Visualization: While Webflow provides reporting tools, data visualization tools like Tableau, PowerBI, Looker (Google Data Studio) can connect to Google Sheets, providing more advanced business intelligence options. If you have a Webflow table that needs to be converted to a Google Sheets table, Airbyte can do that automatically.

Wrapping Up

To summarize, this tutorial has shown you how to:

  1. Configure a Webflow account as an Airbyte data source connector.
  2. Configure Google Sheets as a data destination connector.
  3. Create an Airbyte data pipeline that will automatically be moving data directly from Webflow to Google Sheets after you set a schedule

With Airbyte, creating data pipelines take minutes, and the data integration possibilities are endless. Airbyte supports the largest catalog of API tools, databases, and files, among other sources. Airbyte's connectors are open-source, so you can add any custom objects to the connector, or even build a new connector from scratch without any local dev environment or any data engineer within 10 minutes with the no-code connector builder.

We look forward to seeing you make use of it! We invite you to join the conversation on our community Slack Channel, or sign up for our newsletter. You should also check out other Airbyte tutorials, and Airbyte’s content hub!

What should you do next?

Hope you enjoyed the reading. Here are the 3 ways we can help you in your data journey:

flag icon
Easily address your data movement needs with Airbyte Cloud
Take the first step towards extensible data movement infrastructure that will give a ton of time back to your data team. 
Get started with Airbyte for free
high five icon
Talk to a data infrastructure expert
Get a free consultation with an Airbyte expert to significantly improve your data movement infrastructure. 
Talk to sales
stars sparkling
Improve your data infrastructure knowledge
Subscribe to our monthly newsletter and get the community’s new enlightening content along with Airbyte’s progress in their mission to solve data integration once and for all.
Subscribe to newsletter

Connectors Used

TL;DR

This can be done by building a data pipeline manually, usually a Python script (you can leverage a tool as Apache Airflow for this). This process can take more than a full week of development. Or it can be done in minutes on Airbyte in three easy steps:

  1. set up Webflow as a source connector (using Auth, or usually an API key)
  2. set up Google Sheets as a destination connector
  3. define which data you want to transfer and how frequently

You can choose to self-host the pipeline using Airbyte Open Source or have it managed for you with Airbyte Cloud.

This tutorial’s purpose is to show you how.

What is Webflow

Webflow is basically a great platform for web designs that can build production-ready experiences without code. Webflow is the leading platform to design, and launch powerful websites visually that enables you to rapidly design and build production-scale responsive websites and it is also an popular platform of CMS, and hosting provider perfect for building production websites and prototypes without coding. Webflow is an overall innovative tool to simplify the lives of designers and teams all around and helping them work faster and deliver high quality websites.

What is Google Sheets

Google Sheets is a cloud-based spreadsheet tool that allows users to create, edit, and share spreadsheets online. It is a part of the Google Drive suite of productivity tools and is accessible from any device with an internet connection. Google Sheets offers a range of features that make it a powerful tool for data analysis, project management, and collaboration. Users can create and format spreadsheets, add formulas and functions, and create charts and graphs to visualize data. Google Sheets also allows users to collaborate in real-time, making it easy to work on projects with others. Users can share spreadsheets with specific people or make them public, and can control who has access to edit or view the document. Additionally, Google Sheets integrates with other Google tools such as Google Forms, allowing users to collect data and automatically populate it into a spreadsheet. Overall, Google Sheets is a versatile and user-friendly tool that can be used for a variety of tasks, from simple calculations to complex data analysis.

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Prerequisites

  1. A Webflow account to transfer your customer data automatically from.
  2. A Google Sheets account.
  3. An active Airbyte Cloud account, or you can also choose to use Airbyte Open Source locally. You can follow the instructions to set up Airbyte on your system using docker-compose.

Airbyte is an open-source data integration platform that consolidates and streamlines the process of extracting and loading data from multiple data sources to data warehouses. It offers pre-built connectors, including Webflow and Google Sheets, for seamless data migration.

When using Airbyte to move data from Webflow to Google Sheets, it extracts data from Webflow using the source connector, converts it into a format Google Sheets can ingest using the provided schema, and then loads it into Google Sheets via the destination connector. This allows businesses to leverage their Webflow data for advanced analytics and insights within Google Sheets, simplifying the ETL process and saving significant time and resources.

Methods to Move Data From Webflow to google sheets

  • Method 1: Connecting Webflow to google sheets using Airbyte.
  • Method 2: Connecting Webflow to google sheets manually.

Method 1: Connecting Webflow to google sheets using Airbyte

Step 1: Set up Webflow as a source connector

1. First, navigate to the Webflow source connector page on Airbyte's website.
2. Click on the "Setup Guide" button to access the instructions for connecting your Webflow account.
3. Follow the instructions to obtain your Webflow API key.
4. In Airbyte, click on the "New Connection" button and select Webflow as the source connector.
5. Enter a name for your connection and paste your Webflow API key into the appropriate field.
6. Click on the "Test Connection" button to ensure that your credentials are correct and that Airbyte can connect to your Webflow account.
7. If the test is successful, click on the "Create Connection" button to save your connection settings.
8. You can now use your Webflow source connector to extract data from your Webflow account and integrate it with other tools and platforms through Airbyte.
9. To schedule data syncs, click on the "Sync Configurations" tab and create a new sync configuration for your Webflow source connector.
10. Follow the instructions to set up your sync configuration and specify the data you want to extract from Webflow and where you want to send it.

Step 2: Set up Google Sheets as a destination connector

1. Go to the Airbyte website and log in to your account.
2. Click on the "Destinations" tab on the left-hand side of the screen.
3. Scroll down until you find the "Google Sheets" destination connector and click on it.
4. Click on the "Create Destination" button.
5. Enter a name for your destination and click on the "Create" button.
6. You will be redirected to the Google Sheets authorization page. Sign in to your Google account if you haven't already.
7. Click on the "Allow" button to grant Airbyte access to your Google Sheets account.
8. You will be redirected back to the Airbyte website. Select the Google Sheets destination you just created from the list of destinations.
9. Enter the name of the spreadsheet you want to use as your destination and select the worksheet you want to use.
10. Click on the "Test" button to make sure the connection is working properly.
11. If the test is successful, click on the "Save" button to save your destination settings.
12. You can now use the Google Sheets destination connector to transfer data from your source to your Google Sheets destination.

Step 3: Set up a connection to sync your Webflow data to Google Sheets

Once you've successfully connected Webflow as a data source and Google Sheets as a destination in Airbyte, you can set up a data pipeline between them with the following steps:

  1. Create a new connection: On the Airbyte dashboard, navigate to the 'Connections' tab and click the '+ New Connection' button.
  2. Choose your source: Select Webflow from the dropdown list of your configured sources.
  3. Select your destination: Choose Google Sheets from the dropdown list of your configured destinations.
  4. Configure your sync: Define the frequency of your data syncs based on your business needs. Airbyte allows both manual and automatic scheduling for your data refreshes.
  5. Select the data to sync: Choose the specific Webflow objects you want to import data from towards Google Sheets. You can sync all data or select specific tables and fields.
  6. Select the sync mode for your streams: Choose between full refreshes or incremental syncs (with deduplication if you want), and this for all streams or at the stream level. Incremental is only available for streams that have a primary cursor.
  7. Test your connection: Click the 'Test Connection' button to make sure that your setup works. If the connection test is successful, save your configuration.
  8. Start the sync: If the test passes, click 'Set Up Connection'. Airbyte will start moving data from Webflow to Google Sheets according to your settings.

Remember, Airbyte keeps your data in sync at the frequency you determine, ensuring your Google Sheets data warehouse is always up-to-date with your Webflow data.

Method 2: Connecting Webflow to google sheets manually

Moving data from Webflow to Google Sheets without using third-party connectors or integrations can be a bit tricky since you'll need to handle the data transfer process manually or write your own script. Below is a step-by-step guide for developers to achieve this using Google Apps Script, which is a scripting platform developed by Google for light-weight application development in the G Suite platform.

Step 1: Export Data from Webflow

1. Log in to your Webflow account and navigate to the project containing the data you want to export.

2. Go to the Collections page where your data is stored.

3. Click on the collection you want to export data from.

4. In the collection panel, look for an export button or similar option. If available, click on it to export the data.

5. Choose the CSV format for the export, as it is easily readable and can be imported to Google Sheets.

6. Download the CSV file to your local machine.

Step 2: Prepare Google Sheets

1. Open Google Sheets and create a new spreadsheet.

2. Give your spreadsheet a name that reflects the data you will be importing.

3. If you want to automate the import process, you can skip to Step 3. Otherwise, you can import the CSV file manually by clicking on File > Import > Upload and select the CSV file you exported from Webflow.

Step 3: Use Google Apps Script to Automate Data Transfer

1. In your Google Sheets, click on Extensions > Apps Script.

2. Delete any code in the script editor and replace it with a custom script. You will write a script that fetches data from Webflow's API and writes it to your Google Sheet.

Here's an outline of what your script should do:

- Authenticate with Webflow's API: You'll need to get an API token from Webflow and include it in your script to authenticate your requests.

- Fetch data from Webflow: Use the Webflow API to fetch the data you want to import into Google Sheets.

- Parse the fetched data: Convert the data from the API response into a format that Google Sheets can understand (usually an array of arrays).

- Write data to Google Sheets: Use Google Apps Script methods to write the parsed data into your spreadsheet.

```javascript

function importDataFromWebflow() {

  var webflowApiToken = 'YOUR_WEBFLOW_API_TOKEN';

  var webflowCollectionId = 'YOUR_COLLECTION_ID';

  var headers = {

    "Authorization": "Bearer " + webflowApiToken,

    "accept-version": "1.0.0"

  };

  var apiUrl = "https://api.webflow.com/collections/" + webflowCollectionId + "/items";

  var options = {

    "method": "get",

    "headers": headers

  };

  var response = UrlFetchApp.fetch(apiUrl, options);

  var jsonResponse = JSON.parse(response.getContentText());

  // Assuming the items are in an 'items' array in the JSON response

  var items = jsonResponse.items;

  var sheet = SpreadsheetApp.getActiveSpreadsheet().getActiveSheet();

  // Define the range where you want to write the data

  // This example assumes your data starts at row 2 to account for headers

  var range = sheet.getRange(2, 1, items.length, items[0].length);  

  // Write the data to the range

  range.setValues(items);

}

```

3. Replace `'YOUR_WEBFLOW_API_TOKEN'` with your actual Webflow API token and `'YOUR_COLLECTION_ID'` with the collection ID from which you want to import data.

4. Save the script with a meaningful name and then run it by clicking on the play button or by creating a trigger to run it at regular intervals.

Step 4: Schedule Regular Imports (Optional)

1. In the Google Apps Script editor, click on the clock icon on the left to open the Triggers page.

2. Click on + Add Trigger at the bottom right corner.

3. Set up the trigger to run the `importDataFromWebflow` function at the interval you desire (e.g., daily, weekly).

Step 5: Review and Test

1. Review your script and make sure that it is free of errors.

2. Test the script by running it manually at first to ensure it imports the data correctly.

3. Check your Google Sheet to see if the data has been imported as expected.

Important Considerations:

- Rate Limits: Be aware of Webflow's API rate limits to avoid getting temporarily blocked.

- API Changes: Keep an eye on any changes to the Webflow API that might require updates to your script.

- Error Handling: Implement error handling in your script to deal with issues like network errors or unexpected API changes.

- Security: Keep your Webflow API token secure and do not expose it in shared scripts or spreadsheets.

By following these steps, you should be able to move data from Webflow to Google Sheets without using third-party connectors or integrations. Remember that this method requires a fair amount of technical knowledge, including familiarity with Google Apps Script and Webflow's API.

Use Cases to transfer your Webflow data to Google Sheets

Integrating data from Webflow to Google Sheets provides several benefits. Here are a few use cases:

  1. Advanced Analytics: Google Sheets’s powerful data processing capabilities enable you to perform complex queries and data analysis on your Webflow data, extracting insights that wouldn't be possible within Webflow alone.
  2. Data Consolidation: If you're using multiple other sources along with Webflow, syncing to Google Sheets allows you to centralize your data for a holistic view of your operations, and to set up a change data capture process so you never have any discrepancies in your data again.
  3. Historical Data Analysis: Webflow has limits on historical data. Syncing data to Google Sheets allows for long-term data retention and analysis of historical trends over time.
  4. Data Security and Compliance: Google Sheets provides robust data security features. Syncing Webflow data to Google Sheets ensures your data is secured and allows for advanced data governance and compliance management.
  5. Scalability: Google Sheets can handle large volumes of data without affecting performance, providing an ideal solution for growing businesses with expanding Webflow data.
  6. Data Science and Machine Learning: By having Webflow data in Google Sheets, you can apply machine learning models to your data for predictive analytics, customer segmentation, and more.
  7. Reporting and Visualization: While Webflow provides reporting tools, data visualization tools like Tableau, PowerBI, Looker (Google Data Studio) can connect to Google Sheets, providing more advanced business intelligence options. If you have a Webflow table that needs to be converted to a Google Sheets table, Airbyte can do that automatically.

Wrapping Up

To summarize, this tutorial has shown you how to:

  1. Configure a Webflow account as an Airbyte data source connector.
  2. Configure Google Sheets as a data destination connector.
  3. Create an Airbyte data pipeline that will automatically be moving data directly from Webflow to Google Sheets after you set a schedule

With Airbyte, creating data pipelines take minutes, and the data integration possibilities are endless. Airbyte supports the largest catalog of API tools, databases, and files, among other sources. Airbyte's connectors are open-source, so you can add any custom objects to the connector, or even build a new connector from scratch without any local dev environment or any data engineer within 10 minutes with the no-code connector builder.

We look forward to seeing you make use of it! We invite you to join the conversation on our community Slack Channel, or sign up for our newsletter. You should also check out other Airbyte tutorials, and Airbyte’s content hub!

What should you do next?

Hope you enjoyed the reading. Here are the 3 ways we can help you in your data journey:

flag icon
Easily address your data movement needs with Airbyte Cloud
Take the first step towards extensible data movement infrastructure that will give a ton of time back to your data team. 
Get started with Airbyte for free
high five icon
Talk to a data infrastructure expert
Get a free consultation with an Airbyte expert to significantly improve your data movement infrastructure. 
Talk to sales
stars sparkling
Improve your data infrastructure knowledge
Subscribe to our monthly newsletter and get the community’s new enlightening content along with Airbyte’s progress in their mission to solve data integration once and for all.
Subscribe to newsletter

Connectors Used

Frequently Asked Questions

What data can you extract from Webflow?

Webflow's API provides access to a wide range of data related to websites built on the Webflow platform. The following are the categories of data that can be accessed through the API:  

1. Site data: This includes information about the website, such as its name, URL, and settings.  
2. Collection data: This includes data related to collections, such as the name, description, and fields.  
3. Item data: This includes data related to individual items within a collection, such as the item's ID, name, and field values.  
4. Asset data: This includes data related to assets used on the website, such as images, videos, and files.  
5. Form data: This includes data related to forms on the website, such as form submissions and form fields.  
6. E-commerce data: This includes data related to e-commerce functionality on the website, such as products, orders, and customers.  
7. CMS data: This includes data related to the content management system used on the website, such as templates, pages, and content.  

Overall, the Webflow API provides access to a wide range of data that can be used to build custom integrations and applications that interact with Webflow websites.

What data can you transfer to Google Sheets?

You can transfer a wide variety of data to Google Sheets. This usually includes structured, semi-structured, and unstructured data like transaction records, log files, JSON data, CSV files, and more, allowing robust, scalable data integration and analysis.

What are top ETL tools to transfer data from Webflow to Google Sheets?

The most prominent ETL tools to transfer data from Webflow to Google Sheets include:

  • Airbyte
  • Fivetran
  • Stitch
  • Matillion
  • Talend Data Integration

These tools help in extracting data from Webflow and various sources (APIs, databases, and more), transforming it efficiently, and loading it into Google Sheets and other databases, data warehouses and data lakes, enhancing data management capabilities.