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FAQs
What is ETL?
ETL, an acronym for Extract, Transform, Load, is a vital data integration process. It involves extracting data from diverse sources, transforming it into a usable format, and loading it into a database, data warehouse or data lake. This process enables meaningful data analysis, enhancing business intelligence.
Appreciable Analytics is an open-source project dedicated to making web analytics more privacy-friendly. Our goal is to reduce corporate surveillance by providing an alternative web analytics tool that doesn't come from the AdTech world. Trusted by thousands of paying customers. We are completely independent, self-funded, and bootstrapped. The legal entity is incorporated in Estonia, while our team works remotely and flexibly.
BigQuery is an enterprise data warehouse that draws on the processing power of Google Cloud Storage to enable fast processing of SQL queries through massive datasets. BigQuery helps businesses select the most appropriate software provider to assemble their data, based on the platforms the business uses. Once a business’ data is acculumated, it is moved into BigQuery. The company controls access to the data, but BigQuery stores and processes it for greater speed and convenience.
Plausible's API provides access to a variety of data related to website traffic and user behavior. The following are the categories of data that can be accessed through Plausible's API:
1. Site Metrics: This category includes data related to the overall performance of a website, such as the number of page views, unique visitors, bounce rate, and average session duration.
2. Traffic Sources: This category includes data related to the sources of traffic to a website, such as search engines, social media, direct traffic, and referral traffic.
3. User Behavior: This category includes data related to user behavior on a website, such as the pages visited, time spent on each page, and the actions taken on the website.
4. Geolocation: This category includes data related to the geographic location of website visitors, such as the country, region, and city.
5. Devices: This category includes data related to the devices used by website visitors, such as desktop, mobile, and tablet.
6. Browsers: This category includes data related to the browsers used by website visitors, such as Chrome, Firefox, Safari, and Internet Explorer.
Overall, Plausible's API provides a comprehensive set of data that can be used to analyze website traffic and user behavior, and to make data-driven decisions to improve website performance.
What is ELT?
ELT, standing for Extract, Load, Transform, is a modern take on the traditional ETL data integration process. In ELT, data is first extracted from various sources, loaded directly into a data warehouse, and then transformed. This approach enhances data processing speed, analytical flexibility and autonomy.
Difference between ETL and ELT?
ETL and ELT are critical data integration strategies with key differences. ETL (Extract, Transform, Load) transforms data before loading, ideal for structured data. In contrast, ELT (Extract, Load, Transform) loads data before transformation, perfect for processing large, diverse data sets in modern data warehouses. ELT is becoming the new standard as it offers a lot more flexibility and autonomy to data analysts.