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FAQs
What is ETL?
ETL, an acronym for Extract, Transform, Load, is a vital data integration process. It involves extracting data from diverse sources, transforming it into a usable format, and loading it into a database, data warehouse or data lake. This process enables meaningful data analysis, enhancing business intelligence.
TrustPilot is an online review platform that allows customers to share their experiences and opinions about businesses they have interacted with. The platform provides a space for customers to leave reviews and ratings, which can help other potential customers make informed decisions about whether to use a particular business or not. TrustPilot also offers businesses the opportunity to respond to reviews and engage with customers, helping to build trust and improve their reputation. The platform is used by millions of people worldwide and covers a wide range of industries, from retail and hospitality to finance and healthcare.
TrustPilot's API provides access to a wide range of data related to customer reviews and ratings. The following are the categories of data that can be accessed through TrustPilot's API:
1. Reviews: TrustPilot's API provides access to all the reviews submitted by customers, including the text of the review, the rating given, and the date of submission.
2. Ratings: The API also provides access to the overall rating of a business, as well as the individual ratings for different aspects of the business, such as customer service, product quality, and delivery.
3. TrustScore: TrustPilot's TrustScore is a measure of a business's overall reputation based on customer reviews. The API provides access to this score, as well as the factors that contribute to it.
4. Business information: The API provides access to information about the business, such as its name, address, and website.
5. Reviewer information: The API also provides access to information about the reviewers, such as their name, location, and the number of reviews they have submitted.
6. Analytics: TrustPilot's API provides access to analytics related to customer reviews, such as the number of reviews submitted over time, the average rating, and the sentiment of the reviews.
What is ELT?
ELT, standing for Extract, Load, Transform, is a modern take on the traditional ETL data integration process. In ELT, data is first extracted from various sources, loaded directly into a data warehouse, and then transformed. This approach enhances data processing speed, analytical flexibility and autonomy.
Difference between ETL and ELT?
ETL and ELT are critical data integration strategies with key differences. ETL (Extract, Transform, Load) transforms data before loading, ideal for structured data. In contrast, ELT (Extract, Load, Transform) loads data before transformation, perfect for processing large, diverse data sets in modern data warehouses. ELT is becoming the new standard as it offers a lot more flexibility and autonomy to data analysts.
What should you do next?
Hope you enjoyed the reading. Here are the 3 ways we can help you in your data journey:
