How to load data from Omnisend to Postgres destination

Learn how to use Airbyte to synchronize your Omnisend data into Postgres destination within minutes.

Try Airbyte Cloud

Get a demo

Building your pipeline or Using Airbyte

Airbyte is the only open solution empowering data teams to meet all their growing custom business demands in the new AI era.

Building in-house pipelines

Bespoke pipelines are:

Inconsistent and inaccurate data
Laborious and expensive
Brittle and inflexible

Furthermore, you will need to build and maintain Y x Z pipelines with Y sources and Z destinations to cover all your needs.

After Airbyte

Airbyte connections are:

Reliable and accurate
Extensible and scalable for all your needs
Deployed and governed your way

All your pipelines in minutes, however custom they are, thanks to Airbyte’s connector marketplace and Connector Builder.

Start syncing with Airbyte in 3 easy steps within 10 minutes

Set up a Omnisend connector in Airbyte

Connect to Omnisend or one of 400+ pre-built or 10,000+ custom connectors through simple account authentication.

Set up Postgres destination for your extracted Omnisend data

Select Postgres destination where you want to import data from your Omnisend source to. You can also choose other cloud data warehouses, databases, data lakes, vector databases, or any other supported Airbyte destinations.

Configure the Omnisend to Postgres destination in Airbyte

This includes selecting the data you want to extract - streams and columns -, the sync frequency, where in the destination you want that data to be loaded.

Try Airbyte Cloud

Take a virtual tour

Check out our interactive demo and our how-to videos to learn how you can sync data from any source to any destination.

Demo video of Airbyte Cloud

Demo video of AI Connector Builder

Talk to our team

Old Automated Content

TL;DR

set up Omnisend as a source connector (using Auth, or usually an API key)
set up Postgres destination as a destination connector
define which data you want to transfer and how frequently

You can choose to self-host the pipeline using Airbyte Open Source or have it managed for you with Airbyte Cloud.

This tutorial’s purpose is to show you how.

What is Omnisend

Omnisend is one of the best e-commerce marketing automation tools on the market that provides a multi-channel marketing strategy for businesses. Omnisend is the overall eCommerce marketing automation platform that assists you to sell more by converting your visitors and retaining your customers. You can easily assimilate your store platform with Omnisend or use a 3rd party app to do even more with your digital marketing. The connector will permits retailers to use Shopify store data to trigger email, SMS messages, and push notifications right from Omnisend.

What is Postgres destination

An object-relational database management system, PostgreSQL is able to handle a wide range of workloads, supports multiple standards, and is cross-platform, running on numerous operating systems including Microsoft Windows, Solaris, Linux, and FreeBSD. It is highly extensible, and supports more than 12 procedural languages, Spatial data support, Gin and GIST Indexes, and more. Many web, mobile, and analytics applications use PostgreSQL as the primary data warehouse or data store.

Integrate Omnisend with Postgres destination in minutes

Try for free now

Prerequisites

A Omnisend account to transfer your customer data automatically from.
A Postgres destination account.
An active Airbyte Cloud account, or you can also choose to use Airbyte Open Source locally. You can follow the instructions to set up Airbyte on your system using docker-compose.

Airbyte is an open-source data integration platform that consolidates and streamlines the process of extracting and loading data from multiple data sources to data warehouses. It offers pre-built connectors, including Omnisend and Postgres destination, for seamless data migration.

When using Airbyte to move data from Omnisend to Postgres destination, it extracts data from Omnisend using the source connector, converts it into a format Postgres destination can ingest using the provided schema, and then loads it into Postgres destination via the destination connector. This allows businesses to leverage their Omnisend data for advanced analytics and insights within Postgres destination, simplifying the ETL process and saving significant time and resources.

Step 1: Set up Omnisend as a source connector

1. First, navigate to the Omnisend source connector page on Airbyte.com.
2. Click on the "Create a new Omnisend source" button.
3. Enter a name for your source connector and click "Next".
4. Enter your Omnisend API key and click "Test connection" to ensure that the credentials are correct.
5. Once the connection is successful, select the data you want to replicate from Omnisend.
6. Choose the frequency at which you want the data to be replicated.
7. Click "Next" and review the configuration settings.
8. Click "Create" to finalize the setup of your Omnisend source connector on Airbyte.com.

It is important to note that the Omnisend API key is required to connect the source connector to Airbyte.com. This key can be found in your Omnisend account settings. Additionally, the data that can be replicated from Omnisend includes customer information, order information, and email campaign data. By setting the replication frequency, you can ensure that the data is up-to-date and accurate. Once the source connector is set up, you can use Airbyte.com to transform and load the data into your desired destination.

Step 2: Set up Postgres destination as a destination connector

Step 3: Set up a connection to sync your Omnisend data to Postgres destination

Once you've successfully connected Omnisend as a data source and Postgres destination as a destination in Airbyte, you can set up a data pipeline between them with the following steps:

Create a new connection: On the Airbyte dashboard, navigate to the 'Connections' tab and click the '+ New Connection' button.
Choose your source: Select Omnisend from the dropdown list of your configured sources.
Select your destination: Choose Postgres destination from the dropdown list of your configured destinations.
Configure your sync: Define the frequency of your data syncs based on your business needs. Airbyte allows both manual and automatic scheduling for your data refreshes.
Select the data to sync: Choose the specific Omnisend objects you want to import data from towards Postgres destination. You can sync all data or select specific tables and fields.
Select the sync mode for your streams: Choose between full refreshes or incremental syncs (with deduplication if you want), and this for all streams or at the stream level. Incremental is only available for streams that have a primary cursor.
Test your connection: Click the 'Test Connection' button to make sure that your setup works. If the connection test is successful, save your configuration.
Start the sync: If the test passes, click 'Set Up Connection'. Airbyte will start moving data from Omnisend to Postgres destination according to your settings.

Remember, Airbyte keeps your data in sync at the frequency you determine, ensuring your Postgres destination data warehouse is always up-to-date with your Omnisend data.

Use Cases to transfer your Omnisend data to Postgres destination

Integrating data from Omnisend to Postgres destination provides several benefits. Here are a few use cases:

Advanced Analytics: Postgres destination’s powerful data processing capabilities enable you to perform complex queries and data analysis on your Omnisend data, extracting insights that wouldn't be possible within Omnisend alone.
Data Consolidation: If you're using multiple other sources along with Omnisend, syncing to Postgres destination allows you to centralize your data for a holistic view of your operations, and to set up a change data capture process so you never have any discrepancies in your data again.
Historical Data Analysis: Omnisend has limits on historical data. Syncing data to Postgres destination allows for long-term data retention and analysis of historical trends over time.
Data Security and Compliance: Postgres destination provides robust data security features. Syncing Omnisend data to Postgres destination ensures your data is secured and allows for advanced data governance and compliance management.
Scalability: Postgres destination can handle large volumes of data without affecting performance, providing an ideal solution for growing businesses with expanding Omnisend data.
Data Science and Machine Learning: By having Omnisend data in Postgres destination, you can apply machine learning models to your data for predictive analytics, customer segmentation, and more.
Reporting and Visualization: While Omnisend provides reporting tools, data visualization tools like Tableau, PowerBI, Looker (Google Data Studio) can connect to Postgres destination, providing more advanced business intelligence options. If you have a Omnisend table that needs to be converted to a Postgres destination table, Airbyte can do that automatically.

Wrapping Up

To summarize, this tutorial has shown you how to:

Configure a Omnisend account as an Airbyte data source connector.
Configure Postgres destination as a data destination connector.
Create an Airbyte data pipeline that will automatically be moving data directly from Omnisend to Postgres destination after you set a schedule

With Airbyte, creating data pipelines take minutes, and the data integration possibilities are endless. Airbyte supports the largest catalog of API tools, databases, and files, among other sources. Airbyte's connectors are open-source, so you can add any custom objects to the connector, or even build a new connector from scratch without any local dev environment or any data engineer within 10 minutes with the no-code connector builder.

We look forward to seeing you make use of it! We invite you to join the conversation on our community Slack Channel, or sign up for our newsletter. You should also check out other Airbyte tutorials, and Airbyte’s content hub!

What should you do next?

Hope you enjoyed the reading. Here are the 3 ways we can help you in your data journey:

Easily address your data movement needs with Airbyte Cloud

Take the first step towards extensible data movement infrastructure that will give a ton of time back to your data team.

Get started with Airbyte for free

Talk to a data infrastructure expert

Get a free consultation with an Airbyte expert to significantly improve your data movement infrastructure.

Talk to sales

Improve your data infrastructure knowledge

Subscribe to our monthly newsletter and get the community’s new enlightening content along with Airbyte’s progress in their mission to solve data integration once and for all.

Subscribe to newsletter

What sets Airbyte Apart

Modern GenAI Workflows

Streamline AI workflows with Airbyte: load unstructured data into vector stores like Pinecone, Weaviate, and Milvus. Supports RAG transformations with LangChain chunking and embeddings from OpenAI, Cohere, etc., all in one operation.

Move Large Volumes, Fast

Quickly get up and running with a 5-minute setup that supports both incremental and full refreshes, for databases of any size.

An Extensible Open-Source Standard

More than 1,000 developers contribute to Airbyte’s connectors, different interfaces (UI, API, Terraform Provider, Python Library), and integrations with the rest of the stack. Airbyte’s Connector Builder lets you edit or add new connectors in minutes.

Full Control & Security

Airbyte secures your data with cloud-hosted, self-hosted or hybrid deployment options. Single Sign-On (SSO) and Role-Based Access Control (RBAC) ensure only authorized users have access with the right permissions. Airbyte acts as a HIPAA conduit and supports compliance with CCPA, GDPR, and SOC2.

Fully Featured & Integrated

Airbyte automates schema evolution for seamless data flow, and utilizes efficient Change Data Capture (CDC) for real-time updates. Select only the columns you need, and leverage our dbt integration for powerful data transformations.

Enterprise Support with SLAs

Airbyte Self-Managed Enterprise comes with dedicated support and guaranteed service level agreements (SLAs), ensuring that your data movement infrastructure remains reliable and performant, and expert assistance is available when needed.

What our users say

Jean-Mathieu Saponaro

Data & Analytics Senior Eng Manager

"The intake layer of Datadog’s self-serve analytics platform is largely built on Airbyte.Airbyte’s ease of use and extensibility allowed any team in the company to push their data into the platform - without assistance from the data team!"

Learn more

Chase Zieman

Chief Data Officer

“Airbyte helped us accelerate our progress by years, compared to our competitors. We don’t need to worry about connectors and focus on creating value for our users instead of building infrastructure. That’s priceless. The time and energy saved allows us to disrupt and grow faster.”

Learn more

Alexis Weill

Data Lead

“We chose Airbyte for its ease of use, its pricing scalability and its absence of vendor lock-in. Having a lean team makes them our top criteria. The value of being able to scale and execute at a high level by maximizing resources is immense”

Learn more

Sync with Airbyte

Step 1: Set up Omnisend as a source connector

Step 2: Set up Postgres destination as a destination connector

Step 3: Set up a connection to sync your Omnisend data to Postgres destination

Once you've successfully connected Omnisend as a data source and Postgres destination as a destination in Airbyte, you can set up a data pipeline between them with the following steps:

Create a new connection: On the Airbyte dashboard, navigate to the 'Connections' tab and click the '+ New Connection' button.
Choose your source: Select Omnisend from the dropdown list of your configured sources.
Select your destination: Choose Postgres destination from the dropdown list of your configured destinations.
Configure your sync: Define the frequency of your data syncs based on your business needs. Airbyte allows both manual and automatic scheduling for your data refreshes.
Select the data to sync: Choose the specific Omnisend objects you want to import data from towards Postgres destination. You can sync all data or select specific tables and fields.
Select the sync mode for your streams: Choose between full refreshes or incremental syncs (with deduplication if you want), and this for all streams or at the stream level. Incremental is only available for streams that have a primary cursor.
Test your connection: Click the 'Test Connection' button to make sure that your setup works. If the connection test is successful, save your configuration.
Start the sync: If the test passes, click 'Set Up Connection'. Airbyte will start moving data from Omnisend to Postgres destination according to your settings.

Remember, Airbyte keeps your data in sync at the frequency you determine, ensuring your Postgres destination data warehouse is always up-to-date with your Omnisend data.

How to Sync Omnisend to Postgres destination Manually

Step 1:

Step 2:

Step 3:

Step 4:

Step 5:

Step 6:

Step 7:

Step 8:

FAQs

What is ETL?

ETL, an acronym for Extract, Transform, Load, is a vital data integration process. It involves extracting data from diverse sources, transforming it into a usable format, and loading it into a database, data warehouse or data lake. This process enables meaningful data analysis, enhancing business intelligence.

What is Omnisend?

What data can you extract from Omnisend?

Omnisend's API provides access to a wide range of data related to e-commerce and marketing. The following are the categories of data that can be accessed through Omnisend's API:

1. Customer data: This includes information about customers such as their name, email address, phone number, location, and purchase history.
2. Order data: This includes information about orders such as order number, order date, order status, order value, and shipping details.
3. Product data: This includes information about products such as product name, SKU, price, description, and images.
4. Campaign data: This includes information about email campaigns such as campaign name, subject line, open rate, click-through rate, and conversion rate.
5. Automation data: This includes information about automated workflows such as workflow name, trigger, and performance metrics.
6. List data: This includes information about email lists such as list name, number of subscribers, and subscription status.
7. Segment data: This includes information about segments such as segment name, criteria, and number of subscribers.

Overall, Omnisend's API provides access to a comprehensive set of data that can be used to optimize e-commerce and marketing strategies.

How do I transfer data from Omnisend?

This can be done by building a data pipeline manually, usually a Python script (you can leverage a tool as Apache Airflow for this). This process can take more than a full week of development. Or it can be done in minutes on Airbyte in three easy steps:
1. Set up Omnisend to PostgreSQL as a source connector (using Auth, or usually an API key)
2. Choose a destination (more than 50 available destination databases, data warehouses or lakes) to sync data too and set it up as a destination connector
3. Define which data you want to transfer from Omnisend to PostgreSQL and how frequently
You can choose to self-host the pipeline using Airbyte Open Source or have it managed for you with Airbyte Cloud.

What is ELT?

ELT, standing for Extract, Load, Transform, is a modern take on the traditional ETL data integration process. In ELT, data is first extracted from various sources, loaded directly into a data warehouse, and then transformed. This approach enhances data processing speed, analytical flexibility and autonomy.

Difference between ETL and ELT?

ETL and ELT are critical data integration strategies with key differences. ETL (Extract, Transform, Load) transforms data before loading, ideal for structured data. In contrast, ELT (Extract, Load, Transform) loads data before transformation, perfect for processing large, diverse data sets in modern data warehouses. ELT is becoming the new standard as it offers a lot more flexibility and autonomy to data analysts.

Back to all tutorials

Databases

Marketing Analytics

How to load data from Omnisend to Postgres destination

Learn how to use Airbyte to synchronize your Omnisend data into Postgres destination within minutes.

Try Airbyte Cloud free

Deploy Airbyte Open Source

TL;DR

What is Omnisend

What is Postgres destination

Prerequisites

Step 1: Setup Omnisend

Step 2: Setup Postgres destination

Step 3: Setup a connection Use Cases Wrapping Up

Example H2

Example H3

Sync data between Omnisend and Postgres destination

Get your data syncing in minutes

Try Airbyte free

TL;DR

set up Omnisend as a source connector (using Auth, or usually an API key)
set up Postgres destination as a destination connector
define which data you want to transfer and how frequently

You can choose to self-host the pipeline using Airbyte Open Source or have it managed for you with Airbyte Cloud.

This tutorial’s purpose is to show you how.

What is Omnisend

What is Postgres destination

Integrate Omnisend with Postgres destination in minutes

Try for free now

Prerequisites

A Omnisend account to transfer your customer data automatically from.
A Postgres destination account.
An active Airbyte Cloud account, or you can also choose to use Airbyte Open Source locally. You can follow the instructions to set up Airbyte on your system using docker-compose.

Step 1: Set up Omnisend as a source connector

Step 2: Set up Postgres destination as a destination connector

Step 3: Set up a connection to sync your Omnisend data to Postgres destination

Once you've successfully connected Omnisend as a data source and Postgres destination as a destination in Airbyte, you can set up a data pipeline between them with the following steps:

Create a new connection: On the Airbyte dashboard, navigate to the 'Connections' tab and click the '+ New Connection' button.
Choose your source: Select Omnisend from the dropdown list of your configured sources.
Select your destination: Choose Postgres destination from the dropdown list of your configured destinations.
Configure your sync: Define the frequency of your data syncs based on your business needs. Airbyte allows both manual and automatic scheduling for your data refreshes.
Select the data to sync: Choose the specific Omnisend objects you want to import data from towards Postgres destination. You can sync all data or select specific tables and fields.
Select the sync mode for your streams: Choose between full refreshes or incremental syncs (with deduplication if you want), and this for all streams or at the stream level. Incremental is only available for streams that have a primary cursor.
Test your connection: Click the 'Test Connection' button to make sure that your setup works. If the connection test is successful, save your configuration.
Start the sync: If the test passes, click 'Set Up Connection'. Airbyte will start moving data from Omnisend to Postgres destination according to your settings.

Remember, Airbyte keeps your data in sync at the frequency you determine, ensuring your Postgres destination data warehouse is always up-to-date with your Omnisend data.

Use Cases to transfer your Omnisend data to Postgres destination

Integrating data from Omnisend to Postgres destination provides several benefits. Here are a few use cases:

Advanced Analytics: Postgres destination’s powerful data processing capabilities enable you to perform complex queries and data analysis on your Omnisend data, extracting insights that wouldn't be possible within Omnisend alone.
Data Consolidation: If you're using multiple other sources along with Omnisend, syncing to Postgres destination allows you to centralize your data for a holistic view of your operations, and to set up a change data capture process so you never have any discrepancies in your data again.
Historical Data Analysis: Omnisend has limits on historical data. Syncing data to Postgres destination allows for long-term data retention and analysis of historical trends over time.
Data Security and Compliance: Postgres destination provides robust data security features. Syncing Omnisend data to Postgres destination ensures your data is secured and allows for advanced data governance and compliance management.
Scalability: Postgres destination can handle large volumes of data without affecting performance, providing an ideal solution for growing businesses with expanding Omnisend data.
Data Science and Machine Learning: By having Omnisend data in Postgres destination, you can apply machine learning models to your data for predictive analytics, customer segmentation, and more.
Reporting and Visualization: While Omnisend provides reporting tools, data visualization tools like Tableau, PowerBI, Looker (Google Data Studio) can connect to Postgres destination, providing more advanced business intelligence options. If you have a Omnisend table that needs to be converted to a Postgres destination table, Airbyte can do that automatically.