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FAQs
What is ETL?
ETL, an acronym for Extract, Transform, Load, is a vital data integration process. It involves extracting data from diverse sources, transforming it into a usable format, and loading it into a database, data warehouse or data lake. This process enables meaningful data analysis, enhancing business intelligence.
Vitally is a customer engagement platform for B2B SaaS companies to drive a world-class customer experience and eliminate churn. Our easy-to-use platform integrates all your customer data and provides a 360 degree view into the metrics that matter most to you, allows you to set up health scores and notifications, and create powerful automationplaybooks.
Vitally's API provides access to a wide range of data related to customer success and engagement. The following are the categories of data that can be accessed through Vitally's API:
1. Account Data: This includes information about the customer's account, such as account name, account ID, and account status.
2. User Data: This includes information about the users associated with the account, such as user name, user ID, and user role.
3. Activity Data: This includes information about the activities performed by the users, such as login activity, feature usage, and engagement metrics.
4. Support Data: This includes information about the customer support interactions, such as support tickets, chat logs, and email conversations.
5. Health Data: This includes information about the health of the customer account, such as usage trends, churn risk, and renewal probability.
6. Feedback Data: This includes information about the customer feedback, such as survey responses, NPS scores, and customer reviews.
Overall, Vitally's API provides a comprehensive set of data that can be used to gain insights into customer behavior, engagement, and satisfaction, and to optimize customer success strategies.
What is ELT?
ELT, standing for Extract, Load, Transform, is a modern take on the traditional ETL data integration process. In ELT, data is first extracted from various sources, loaded directly into a data warehouse, and then transformed. This approach enhances data processing speed, analytical flexibility and autonomy.
Difference between ETL and ELT?
ETL and ELT are critical data integration strategies with key differences. ETL (Extract, Transform, Load) transforms data before loading, ideal for structured data. In contrast, ELT (Extract, Load, Transform) loads data before transformation, perfect for processing large, diverse data sets in modern data warehouses. ELT is becoming the new standard as it offers a lot more flexibility and autonomy to data analysts.
What should you do next?
Hope you enjoyed the reading. Here are the 3 ways we can help you in your data journey:
